Akindo Sushiro Co., Ltd. (Headquarters: Suita City, Osaka Prefecture, President and Representative Director: Kohei Ni'i) is pleased to announce its first collaboration with Sapporo TV's "Dosanko WEEKEND." Starting July 8 (Wed), three new dishes, including a dish inspired by the Hokkaido regional cuisine "Chan-chan yaki" and made with Hokkaido wild cherry salmon, will be available at Sushiro stores in Hokkaido.

Sushiro upholds five promises, one of which is "We will create stores that are loved by the community." This collaboration with Sapporo TV's "Dosanko WEEKEND" was realized with the desire to bring joy to the people of the Hokkaido area. "Dosanko WEEKEND" is a morning information program broadcast every Saturday in Hokkaido.

This collaboration features three new dishes. All dishes were conceived by Shuudai Uesugi, who appears on the program, and developed by Sushiro's product development team to be suitable for sale at Sushiro. "Marinated Cherry Salmon Chan-chan Yaki Style Nigiri" is inspired by the Hokkaido regional dish "Chan-chan yaki." It features cherry salmon marinated in Hokkaido kelp soy sauce, topped with miso sauce prepared in-store and butter, then lightly grilled. "Marinated Cherry Salmon Avocado with Special Mayo Dressing" is a spicy creative sushi dish with marinated cherry salmon, avocado, and onion, topped with a special in-store prepared mayonnaise sauce made with grain mustard and accented with black pepper. "Marinated Cherry Salmon California Roll" combines marinated cherry salmon with flavorful perilla leaves and avocado in a roll, coated with crushed tempura flakes for added texture, and topped with colorful egg yolk soy sauce and salmon roe. All three products have been prepared with extra care in-store for maximum deliciousness.

Furthermore, on July 10 (Fri), Shuudai Uesugi, who conceived the dishes, will visit the Sushiro Sapporo Yamanote store to directly recommend the collaboration products to customers.

Please take this opportunity to enjoy the "Dosanko WEEKEND" collaboration products at Sushiro stores in Hokkaido.

*Sushiro To Go and Kyotaru/Sushiro take-out specialty stores are excluded.

*Sales status and prices for each store can be confirmed on the app and website.

*Not available for take-out.

Sushiro x Sapporo TV "Dosanko WEEKEND" Product Details

Hokkaido Wild Cherry Salmon

Product Name: Marinated Cherry Salmon Chan-chan Yaki Style Nigiri

Price: ¥200 (tax included) and up

Sales Period: Scheduled to begin July 8, 2026 (Wed) and end when the planned quantity of 8,100 servings is sold out.

Sales Area: Sushiro stores in Hokkaido

*Prices vary by store.

*Sales status and prices for each store can be confirmed on the app and website.

*The butter may be cold when served.

Uses Hokkaido wild cherry salmon, with flavor enhanced through salt-curing.

Sushiro's take on the Hokkaido regional dish "Chan-chan yaki."

Cherry salmon marinated in Hokkaido kelp soy sauce for added flavor, topped with in-store prepared miso sauce and butter, then grilled, and garnished with green onions.

Hokkaido Wild Cherry Salmon

Product Name: Marinated Cherry Salmon Avocado with Special Mayo Dressing

Price: ¥200 (tax included) and up

Sales Period: Scheduled to begin July 8, 2026 (Wed) and end when the planned quantity of 6,100 servings is sold out.

Sales Area: Sushiro stores in Hokkaido

*Prices vary by store.

*Sales status and prices for each store can be confirmed on the app and website.

Uses Hokkaido wild cherry salmon, with flavor enhanced through salt-curing.

Cherry salmon marinated in Hokkaido kelp soy sauce for added flavor, topped with avocado and onion,

and finished with an in-store prepared special mayonnaise sauce made with grain mustard and black pepper as an accent.

Hokkaido Wild Cherry Salmon

Product Name: Marinated Cherry Salmon California Roll

Price: ¥280 (tax included) and up

Sales Period: Scheduled to begin July 8, 2026 (Wed) and end when the planned quantity of 5,400 servings is sold out.

Sales Area: Sushiro stores in Hokkaido

*Prices vary by store.

*Sales status and prices for each store can be confirmed on the app and website.

Uses Hokkaido wild cherry salmon, with flavor enhanced through salt-curing.

Cherry salmon marinated in Hokkaido kelp soy sauce for added flavor, combined with flavorful perilla leaves and avocado to create a roll.

Coated with crushed tempura flakes for added texture, and topped with colorful egg yolk soy sauce and salmon roe.

【Shuudai Uesugi In-Store Event】 Held!

Date and Time: July 10, 2026 (Fri) 12:00 PM - 2:00 PM

Location: Sushiro Sapporo Yamanote Store (6-jo 1-chome, 3-ban, 28-go Yamanote, Nishi-ku, Sapporo, Hokkaido)

Content: Shuudai Uesugi, a reporter for the program, will visit Sushiro to make in-store announcements and

recommend the collaboration products to customers.

*There will be a period when it is served with red vinegar rice.

*Sushiro To Go and Kyotaru/Sushiro take-out specialty stores are excluded.

*Not available for take-out.

*Photos are for illustrative purposes only.

About Sapporo TV "Dosanko WEEKEND"

Broadcast every Saturday from 9:23 AM with the theme "A slightly intellectual and fun time on Saturday mornings in Hokkaido!"

Shuudai Uesugi, who conceived the collaboration products, is also a regular cast member! He delves into topics that Hokkaido residents are curious about as a reporter! The main MCs of the program are Haruka Anne from Sapporo and Eiichiro Akashi from Asahikawa.

Full of information that resonates with daily life and corners that stimulate intellectual curiosity!

Program HP: https://www.stv.jp/tv/dosanko_weekend/index.html

FACT BOX

  • Source: PR TIMES
  • Category: コラボレーション