FreakOut Co., Ltd. (Headquarters: Minato-ku, Tokyo; CEO: Keiji Tokiyoshi; hereinafter 'FreakOut') launched 'FreakOut Lab,' an owned media platform dedicated to sharing the latest insights in marketing trends, ad technology, and proprietary data analytics expertise, on July 16, 2026.
FreakOut Lab
You can access 'FreakOut Lab' via the button above.
Background of Launch
In the rapidly evolving digital marketing and ad tech industry, marketers and business professionals are constantly required to stay updated with accurate, timely information and possess advanced know-how to apply these insights into their own strategies.
FreakOut has launched 'FreakOut Lab' as an open platform to share forward-looking industry insights and practical marketing techniques that can be applied immediately, leveraging its extensive technological capabilities and diverse experience in advertising operations.
Three Key Features of 'FreakOut Lab'
1. Insights into Cutting-Edge Ad Tech and Marketing Trends
The platform provides clear explanations of critical industry topics that professionals need to know today, such as adapting to constantly evolving privacy regulations and the latest AI-driven advertising optimization techniques.
2. Exclusive Advertising Delivery and Operational Know-How
FreakOut shares practical, frontline insights and success stories from its own product operations—revealing how rich data is analyzed and translated into tangible promotional outcomes—without reservation.
3. In-Depth Interviews and Dialogues with Industry Key Players
The platform features interviews and discussions with marketers, engineers, and leading experts from within and outside the company, exploring the future of digital marketing and business growth strategies.
Future Outlook
'FreakOut Lab' aims to be more than just an information channel; it aspires to become a 'strategic thinking foundation for marketing,' providing the latest insights and options so marketers can focus on more creative strategies and ideas. Moving forward, in addition to expanding article content, the company plans to sequentially host linked webinars and release white papers to support marketers’ initiatives from multiple angles.
Media Overview
Media Name
FreakOut Lab
URL
https://www.fout.co.jp/freakout/lab/
Operator
FreakOut Co., Ltd.
Main Content
Articles, case studies, and seminar information on performance advertising and data utilization, social and contextual advertising, store traffic and geo-targeting, branding and impact advertising, and the latest technologies including AI agents.
【About FreakOut Co., Ltd.】
FreakOut is a marketing technology company that pioneered real-time internet advertising transactions in Japan.
Leveraging one of the largest ad inventories and data sets in Japan, the company develops and provides marketing platforms such as 'Red,' location-based marketing platform 'ASE,' the latest AI-powered 'accompaniment-type' SNS advertising agent 'HAWK,' and AI-driven product 'alpaka.' Through diverse formats including display, native, video/CTV, High Impact, and DOOH (out-of-home advertising), combined with precise targeting, FreakOut supports businesses in solving their challenges. It also supports the construction of customized advertising infrastructures tailored to the needs of various enterprises.
Since its founding, the company has rigorously pursued transparency and ad fraud prevention, aiming to realize 'ads that are not disliked' and 'trusted advertising spaces.' It continues to transform advertising from a 'nuisance' into a 'valuable encounter with useful information,' contributing to the healthy development of the digital marketing industry.
Company Name: FreakOut Co., Ltd.
Representative: CEO Keiji Tokiyoshi
Address: 7F, Sumitomo Fudosan Roppongi Central Tower, 7-15-9 Roppongi, Minato-ku, Tokyo
URL: https://www.fout.co.jp/freakout/
Inquiries Regarding This Release
FreakOut Co., Ltd.
Contact: Nakashiba
E-mail: [email protected]
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: FreakOut Lab / Red