JCB International Co., Ltd. (Head Office: Minato-ku, Tokyo, President: Katsuki Hikawa), a subsidiary of JCB Co., Ltd. (Head Office: Minato-ku, Tokyo, Chairman and Executive Officer: Takayoshi Niiju), the only international card brand operating company originating in Japan (collectively referred to as JCB), will launch a large-scale cashback campaign targeting Korean JCB members visiting Japan from April 1, 2026, as part of the 'JCBig' promotion that offers Big benefits for inbound travelers.
About This Campaign As the ways to enjoy travel in Japan continue to diversify, we have prepared this campaign after considering detailed and substantial benefits that will make our customers smile and say, 'I'm glad I have JCB,' no matter which city they are in or at any moment. We will continue to expand our services to make the stay in Japan of our Korean JCB members even more wonderful in all aspects of their trip, such as dining, transportation, and shopping.
Campaign details are here: https://www.specialoffers.jcb/kr/campaign/detail/2026JCBig/92971/
Background of this Campaign This 'JCBig' campaign is a project that enhances travel convenience and benefits, made possible by JCB's extensive network within Japan. Without being limited to specific periods or locations, we have prepared practical benefits tailored to the scenes of 'dining,' 'transportation,' and 'shopping' that Korean JCB members visiting Japan actually visit. By creating an environment where visitors to Japan can always enjoy preferential treatment with just one JCB card, we aim to become 'the most familiar and reliable partner' for Japan travel.
JCB will respond to the expectations of each customer with 'omotenashi spirit' (hospitality) and 'meticulous attention.' We will continue to strive to be the one and only for our customers, whom they can feel is 'convenient,' 'reliable,' and 'glad to have.'
PDF version of press release here.
FACT BOX
- Source: PR TIMES
- Category: campaign