April 10, 2026— The GORE-TEX® brand will set up an experience booth for trail running shoes featuring GORE-TEX® Invisible Fit product technology at the EXPO venue of the "Mt.FUJI 100" trail running race, held for three days from Friday, April 24 to Sunday, April 26, 2026, at Fuji Hokuroku Park (Fujiyoshida City, Yamanashi Prefecture).

At this booth, the technology, which combines durable waterproofness, windproofness, and breathability with the fit and lightness required for running footwear, will be introduced through actual product experiences and demonstrations.

"Mt.FUJI 100" is an international trail running competition held at the foot of Mt. Fuji, covering a course of approximately 100 miles (about 160 km), with runners from all over the world participating. In trail running, which involves long hours of running in natural environments, measures appropriate to the weather and conditions of the day are required, and the performance of footwear significantly impacts the running experience.

Against this background, the GORE-TEX® brand, as an official partner of this event, will provide an opportunity to experience its footwear technology.

Exhibition Contents

Technology Demonstration

Invisible Fit technology's durable waterproofness and windproofness will be demonstrated.

Product Experience

Experience the fit, comfort, and waterproof breathability by actually wearing the "ASICS TRABUCO 14 GTX," a representative model adopting Invisible Fit product technology.

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Organizations: ASICS
  • Products / services: ASICS TRABUCO 14 GTX