[Nagisa Saito] Batiste Holds a Collaboration Campaign! Win Limited Trading Cards on a First-Come, First-Served Basis, Autographed Polaroids, and More

Graphico Inc. (CEO: Michael Reed), which develops the dry shampoo brand 'Batiste' with a cumulative global shipment of 340 million units*, will hold a 'sweet tie-up project Batiste x Nagisa Saito collaboration campaign' starting Saturday, April 11, 2026. *Cumulative total for the Batiste brand series from January 2022 to the end of March 2025. In-house research. Shipping volume includes planned products and those from their own online shop.

'Batiste' is a dry shampoo brand that proposes a new way to use dry shampoo: an 'Instant! *1 Hair Texture *2 Update'. In addition to the conventional refreshing effect, the feel of your hair changes in an instant *1, making you feel as if your hair texture *2 has changed, granting you your ideal hair texture *2.

This time, we are teaming up with Takarajimasha's women's fashion magazine 'sweet' to run a collaboration campaign with Nagisa Saito, whose excessively cute visuals are always a hot topic.

In addition to first-come, first-served limited original trading cards that you can only get here, you can win an autographed polaroid with the winner's name on it, and a comb with an original charm.

In the 'sweet' magazine and WEB articles (https://sweetweb.jp/archives/158237/), you can also enjoy special visuals overflowing with Nagisa Saito's transparency that can only be seen here, and an interview where she talks about the surprising usability of Batiste. *1 Due to styling effect. *2 Refers to the texture of the hair surface.

Campaign Overview Campaign Period: Saturday, April 11, 2026 ~ Campaign Details: 1. <First-come, first-served> Buy a product at the store and get it on the spot! 2. <Lottery> Apply with a receipt to be one of 30 total winners!

Click here for campaign details https://campaign.batiste.jp/sweet2026

Inquiries regarding the campaign: Campaign Secretariat Email address: [email protected] Reception period: Saturday, April 11, 2026 ~ Friday, July 10, 23:59

1. <First-come, first-served> Buy a product at the store and get it on the spot!