Haier Releases 3 Collaboration Design Magnet Covers with Yuzuru Hanyu

Haier Japan Sales Co., Ltd. (Headquarters: Osaka City, President: Du Jingguo) will sequentially release the "freemo exclusive magnet cover" featuring a special collaboration design with Haier's brand ambassador Yuzuru Hanyu, starting April 24, 2026, at electronics retail stores, home centers, GMS, and online stores nationwide.

Background of Planning and Sales

The 208L freezer-refrigerator (JR-SX21BR/BL, JR-SX21T) "freemo" is a product based on the concept "Refrigerators are more free," allowing customers to feel comfort and joy in their private spaces while emphasizing basic performance and usability. This product, which allows the door surface to be decorated with a dedicated "magnet cover," has been well-received mainly by customers particular about interior design, as it enables them to customize and enjoy their private spaces to their liking.

Now, our company will newly release three types of magnet covers in collaboration with Haier's brand ambassador, Yuzuru Hanyu. The designs vividly reproduce Yuzuru Hanyu's dynamic and delicate performances on ice. Capturing a moment of sharpened aesthetics down to the fingertips, the design colors the atmosphere of a room as if displaying art.

Introduction of Collaboration Design Models

Image: Yuzuru Hanyu ACT-1 (JU-RSX21MCU) usage image Image: Yuzuru Hanyu ACT-2 (JU-RSX21MCV) usage image