HANA's highly anticipated new song "Bad Girl" is out today, Friday, March 27th!! Plus, a performance video premieres at 9:00 PM!

The new song "Bad Girl" by the seven-member girl group HANA was released today, Friday, March 27th.

"Bad Girl" is featured as the campaign song for Apple's "Group Selfie on iPhone 17 Pro" commercial, which has been airing since March 6th. Upon the commercial's debut, social media was flooded with excitement and anticipation, with fans commenting, "I can't wait for the release," "The expressions of all seven members are wonderful," and "I keep watching the commercial over and over." The song was also performed during HANA's long-awaited 1st Tour, "BORN TO BLOOM," and excitement reached a fever pitch once the release date was announced.

At the core of "Bad Girl" is the universal emotion of "wanting to be loved and accepted by someone." It is a slightly bitter rock love song where the seven members of HANA use their individual voices to convey the awkwardness and conflict of not being able to be one's true self in front of a crush, and trying to live up to the other person's ideals.

(Listen to "Bad Girl": https://hana-brave.lnk.to/BadGirl)

A performance video for "Bad Girl" is also scheduled to premiere today at 9:00 PM.

In this performance video, set in a space scattered with flowers and backed by a band setup, the members of HANA deliver a free and energetic performance that highlights their signature refreshing style. At the same time, glimpses of the hesitation described in the lyrics can be seen in the members' expressions. Along with the youth-evoking costumes and production, we hope you pay close attention to the expressions and movements of each individual member.

"Bad Girl" is a song that stays in both the ears and the heart, thanks to the fusion of lyrics that capture universal emotions and a pop-rock melody. We hope you listen to the vocals—filled with the conflict and determination expressed by the members of HANA—and immerse yourself in their world while finding common ground with the song.

(Watch the "Bad Girl" Performance Video here: https://youtu.be/xoBdZngf5Hs)