Innovating "deliciousness" and "fun" from Wakayama. Hidakaya, which was born as a greengrocer in Wakayama City just after the war in 1946, will celebrate its 80th anniversary in 2026. With the management philosophy of becoming the company that invigorates the local community the most in Japan through "deliciousness" and "fun," it is a community-based supermarket expanding dominantly mainly within Wakayama Prefecture. In 2025, it opened the urban mini-supermarket "Hidaca" in Osaka, challenging the establishment of a new retail format.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン