Art IP "ROMANs" from Italy/Rome to Exhibit at Shanghai Content Event

High Spirits & You Inc. will exhibit the art IP brand "ROMANs" from Italy/Rome at a content event to be held in Shanghai, China, from July 15 (Wed) to 17 (Fri), 2026.

The venue is Hall 4.1, National Exhibition and Convention Center (Shanghai), booth number "4-1E57".

ROMANs is an art brand by Italian artist Giorgio Saulini. It depicts the contradictions, loneliness, lack of affection, bothersomeness, and helplessness of imperfect people with simple and pop visuals.

In recent years, characters and IPs have been required to have not only cuteness but also relatable backgrounds, emotions, and storylines that accompany daily life. ROMANs is an IP that expresses "humanity" that everyone in the world shares, through faceless round characters.

At this event, we will introduce ROMANs' art pieces, art merchandise, character goods, and IP licensing development to the Chinese and Asian markets.

About ROMANs

ROMANs is an art IP brand themed around the emotions of imperfect people.

The characters featured are characterized by their round form and simple, faceless design. By not depicting facial expressions, they leave room for viewers to project their own emotions and experiences.

The themes depicted are loneliness, lack of affection, bothersomeness, fatigue, hope, kindness, and other feelings that everyone experiences in daily life.

The worldview, which contains a touch of sadness and humor within pop and bright colors, is compatible not only as art pieces but also with a wide range of product development, including miscellaneous goods, apparel, toys, stationery, and lifestyle goods.

Strengthening IP Development for the Chinese and Asian Markets

ROMANs currently conducts art exhibitions at department stores, operates its own e-commerce site, and disseminates information through social media in Japan. In addition to development as art pieces, the company is also working on commercialization and licensing as character IPs.

Through business negotiations with local companies, licensees, manufacturers, and distributors at this Shanghai exhibition, we will expand the development potential of ROMANs in the Chinese and Asian markets.

Specifically, we envision collaborations in the following areas:

・ Character goods ・ Apparel and fashion accessories ・ Stationery ・ Toys and collectible items ・ Lifestyle goods ・ In-store promotions ・ Collaboration products ・ Space design utilizing art

ROMANs aims to expand beyond national and linguistic borders as a "empathetic IP" that resonates with the emotions of people living in the modern era, not just as characters.

Exhibition Overview

Event Name: Shanghai Content Event Dates: July 15 (Wed) - 17 (Fri), 2026 Venue: National Exhibition and Convention Center (Shanghai) Hall: Hall 4.1 Booth Number: 4-1E57 Exhibiting Brand: ROMANs Main Exhibits: Art pieces, art merchandise, character goods, IP licensing development materials

ROMANs Brand Message

ROMANs is art for our imperfections.

For days when things don't go well, days when you're a little tired, days when you want someone to understand. It depicts the emotions in everyday life in a bright, slightly humorous, and gentle way.

To deliver healing and humor to hearts around the world. That is the world ROMANs aims for.

Company Overview

Company Name: High Spirits & You Inc. Location: Tokyo Business Activities: Sales of art pieces, planning and operation of art events, character IP and licensing business, planning and sales of art merchandise Company Official Website: https://www.highspirits-art.com/ ROMANs Official Website: https://weareromans.com/ Instagram: @we.are.romans TikTok: @weareromans