Our company endorses April Dream, which aims to make April 1st a day to express dreams. This press release is the dream of the fcl. brand of WiNEEDS HOLDINGS Co., Ltd.
WiNEEDS HOLDINGS Co., Ltd. (Location: Minami-ku, Hiroshima City; Representative Director and President: Masashi Oda), which operates fcl., a specialty store for car and motorcycle custom parts, is launching a project to promote 'Reliable Light' to protect the safety of drivers and pedestrians, aiming to realize a comfortable car society for everyone.
Is Your LED Really 'Bright'? Have you ever experienced choosing lights only to find them 'dark despite trusting the catalog,' 'bright but somehow hard to see,' or 'cheap but broke quickly'? If so, it might be due to the 'numbers game' prevalent in the market.
Currently, the automotive lighting market is flooded with exaggerated figures far from reality and misleading unit displays that fluctuate easily depending on measurement conditions. Products that solely pursue excessive brightness, like so-called 'super bright' lights, ignoring light distribution design, not only worsen visibility by failing to deliver light where it's needed but also dangerously blind oncoming drivers with unnecessarily diffused strong light, potentially causing serious accidents.
fcl. declares its departure from the 'brighter is better' spec competition.
Our Conscience Lies in 'Measured Values After 5 Minutes of Illumination' and Commitment to 'Light Distribution' What we pursue is a single value born from real car life in Hiroshima and refined by over 50,000 customer voices: 'Reliable Light,' which achieves 'honest brightness, accurate illumination, and long-term peace of mind.'
At fcl., we only publish stable measured values after '5 minutes of illumination,' not the maximum values immediately after lighting that are used to decorate catalogs. We believe this is an honest proof that our products can perform under actual driving conditions.
Furthermore, we believe that truly reliable light is achieved by balancing 'brightness' and 'light distribution,' and by designing it not to obstruct the safety of others. The meticulously designed beautiful cut-off line not only secures the driver's visibility but also represents fcl.'s kindness and conscience, wishing for the safety of society as a whole.
*For parts like backup lamps that are not illuminated for long periods, measurements are taken after 1 minute. Details are provided on each product page.
Not Just 'Sell and Done.' To Stay Connected Lights are not just parts; they are an important part of enriching your car life. fcl. aims to be an empathetic brand that stays close to your car life and values connections, rather than just a product manufacturer.
Since car lights are precision instruments, the possibility of defects cannot be eliminated, no matter how thoroughly quality control is implemented. That's why we focus on customer support. Instead of just 'replace if broken,' we carefully listen to usage conditions, identify causes, and even consider recurrence prevention. This attitude by our veteran staff is our proof of reliability.
Moreover, over 50,000 customer reviews are our valuable asset. Frank opinions like 'this was a bit off' are immediately shared with the development team and used for the next improvement. fcl. products constantly grow with our customers and continue to update their reliability.
Furthermore, we hold a photo contest for purchasers every month and value a style of developing products together with our users, with their cooperation in test installations and more. fcl. products constantly grow with our customers and continue to update their reliability.
### Sale in Progress at Amazon Store - **Campaign Name**: fcl. New Life Support Sale - **Period**: March 31, 2026 (Tue) 0:00 - April 6, 2026 (Mon) 23:59 - **Eligible Products/Services**: Up to 50% OFF, special prices on almost all products, including new and popular items. - **Details Page**: https://www.amazon.co.jp/stores/page/10BF9291-6981-4F32-A59F-EC5F29994DFE?channel=PR-100
### fcl. Photo Contest Accepting Entries - **Theme**: Spring Drive - **Period**: March - April 2026 - **Eligibility**: Users of fcl. products - **Application Page**: https://support.fcl-hid.com/photocontest?utm_source=press&utm_medium=referral&utm_campaign=aprildream_20260401
### Information on Sponsoring Meet-ups fcl. supports gatherings of car enthusiasts. - Meet-up Sponsorship Information Page: (URL truncated, not provided)
FACT BOX
- Source: PR TIMES
- Category: キャンペーン