&TEAM's NICHOLAS Launches First Fashion Project "WENO-ISM" with NUBIAN

NICHOLAS, a member of the global group &TEAM known for his high fashion sense, is launching his first fashion project, "WENO-ISM." Through a collaboration with the select shop NUBIAN, he will release a 6-piece item collection, with sales beginning at a pop-up store at NUBIAN Harajuku on June 15 (Monday).

NICHOLAS spearheaded every production process, from conceptualizing the product plans and original motif designs to directing the visuals, including look photography and video plotting. A full-fledged collection was born, expressing his personal identity and pure creativity through apparel.

Today, a teaser video for "WENO-ISM" was released on &TEAM's official social media and NICHOLAS's newly opened personal Instagram, which launched alongside the project announcement. NICHOLAS himself devised the plot and directed the details, including video cuts and textures.

The items will be sold in advance at the pop-up store at NUBIAN Harajuku starting June 15 (Monday), at the &TEAM Hyogo concert venue on June 27 (Saturday), and online via &TEAM Weverse Shop (domestic delivery) and the NUBIAN online store starting July 10 (Friday).

What is "WENO-ISM"?

"WENO-ISM" is a fashion project through which NICHOLAS expresses his life outlook and creative philosophy. The project name "WENO" comes from his nickname, derived from combining the Korean word for "why" (WE) and the English word "NOT," forming the phrase "Why not?" This embodies his strong desire to create something new that no one has done before, rather than doing what others do, and the spirit of "Why not?"—the attitude of positively enjoying new challenges—which is the driving force of his current activities.

This project started from NICHOLAS's desire to express his identity through fashion. He chose NUBIAN as his collaborative partner because he has worn their clothes at &TEAM events and feels that they handle many fresh items and brands that match his own mindset of challenging new things.

Having expanded his activities from his hometown of Taiwan to Asia, and spent time in the United States where he has relatives, NICHOLAS has moved across diverse cultural spheres. Drawing on his fresh sensibilities and creative archive from these experiences, he has expressed two worldviews in this collection: one centered on denim, western, and cowboy tastes, and the other with a black base featuring Y2K, punk, and smoky moods. The items are designed as "gateways" that invite the wearer into the world he expresses.

Item Lineup

There are 6 types of items in this collection.

The lineup includes iconic headwear (denim and black), a shirt with a cowboy taste, T-shirts, caps, and easy-to-use mini pouch bags, which are the main focus of this project.

Based on his personal preference for "having solid details and fashionability within an effortless atmosphere," the items are supervised to embody the world of the project, right down to silhouette balance, part length, and damage finishes. Motifs symbolizing &TEAM, such as the "&" and "wolf claw marks," which are a big part of NICHOLAS's life, are also featured as graphics.

Comments

<Creative Director: NICHOLAS Comment>

I have always wanted to challenge myself with expression related to fashion, so I am truly grateful for this opportunity.

The "Why not?" mindset at the base of "WENO-ISM" is a valuable value that has always been important to me, and it is the driving force that leads to the current "&TEAM NICHOLAS." This time, I aimed for a collection that allows you to experience not only the items themselves but also the entire worldview in my head.