Hyojito Co., Ltd. Opens First Overseas Office in Seoul, South Korea

Hyojito Co., Ltd., a company engaged in street mapping and signage services, announced the opening of its first overseas office in Seoul, South Korea, to strengthen its services for visitors to Japan.

According to the Japan National Tourism Organization, the number of foreign visitors to Japan in 2025 reached 42.68 million, with travelers from South Korea accounting for the largest share at approximately 9.46 million annually. In response, Hyojito aims to further expand the usage of its tax-free shop search site, 'TAXFREESHOPS.JP,' and will bolster its marketing efforts in South Korea.

Moving forward, the company intends to leverage its accumulated expertise to provide promotional support for South Korea to local Japanese governments and businesses, as well as explore the expansion of its own services within the Korean market.

[Overview of New Office] - Office Name: Hyojito Co., Ltd., Seoul Office - Location: 16th Floor, Gangnam Building, 396 Seocho-daero, Seocho-gu, Seoul - Office Manager: Nobukazu Kobatake, Senior Executive Officer - Commencement: May 2026