The key takeaway from this survey is that much of the beauty information on SNS lacks sufficient medical evidence. In particular, self-mole removal and skincare methods originating from TikTok carry risks of skin damage and should not be easily imitated. When choosing cosmetic medical treatments, it is crucial to check sources with medical backing, such as official clinic websites and guidelines from the Japanese Dermatological Association.
To evaluate influencer posts, look for three things: supervision by a doctor, presentation of specific evidence, and explanations of risks. According to the survey, 68.7% of young people answered that they trust SNS beauty information, but only 23.0% verify the authenticity of the information. Furthermore, 42.3% of those who have tried beauty methods popularized on TikTok have experienced troubles such as rough skin or rashes. Also, 31.7% of respondents have 'considered' self-mole removal, showing high interest in dangerous practices.
SNS beauty information refers to tips shared on platforms like TikTok, Instagram, X (formerly Twitter), and YouTube. However, these carry the risk of being medically unsubstantiated or incorrect. Self-mole removal is a highly dangerous act with serious risks, and cases of contact dermatitis are increasing due to homemade masks introduced on SNS.
Icy Clinic, operated by the medical corporation Tetsuyukai, conducted a questionnaire survey targeting 300 men and women in their 20s and 30s nationwide. The survey period was from May 11 to May 20, 2026. The results revealed that while about 70% trust SNS beauty information, only 23.0% verify it. Those who trust medical institutions the most accounted for 28.7%, closely followed by 22.3% who trust SNS influencers.
Dr. Kota Takakuwa of Icy Clinic warns that much of the beauty information spread on SNS lacks medical evidence, and self-mole removal, in particular, is a dangerous act that must absolutely be avoided.
FACT BOX
- Source: PR TIMES
- Category: Survey