@cosme Announces "Best Cosmetics Awards 2026 Second Half Trend Forecast"

istyle Inc. has announced the "@cosme Best Cosmetics Awards 2026 Second Half Trend Forecast," based on analysis of user reviews and store sales. The three key predicted trends are "Total Sun Protection," "Bloody Panda Cheek," and "Gadget Beauty Skincare." "Total Sun Protection" refers to the growing trend of comprehensive sun care, including sunglasses, diverse sunscreens, and after-sun care, due to longer summers. "Bloody Panda Cheek" is a makeup technique involving applying blush over a wide area from the eyes to the cheeks to create a youthful look. "Gadget Beauty Skincare" highlights the shift of beauty devices from special treatments to everyday items, with a corresponding rise in interest in complementary skincare products.