JSPO (Japan Sports Association, Chairman: Toshiaki Endo), an organization dedicated to creating environments for 'doing,' 'watching,' and 'supporting' sports, has newly signed a sponsorship agreement (JSPO Sports Active Partner Program 'Official Partner') with Leifras Co., Ltd. (CEO: Kiyotaka Ito), effective April 1, 2026.
Leifras Co., Ltd. will provide strong support and cooperation as an official partner for the association's projects, including the National Sports Promotion Project, aimed at solving social issues through collaboration.
[Entity Details] - Name: Leifras Co., Ltd. - Representative: Representative Director & CEO Kiyotaka Ito - Location: 20th Floor, Ebisu Garden Place Tower, 4-20-3 Ebisu, Shibuya-ku, Tokyo - Website: https://www.leifras.co.jp/ - Sponsorship Category: CSR
◆ For more information on the JSPO Sponsorship System (SAP Program), please refer to: https://www.japan-sports.or.jp/about/tabid150.html
◆ About JSPO (Japan Sports Association) JSPO was founded in July 1911 as the Japan Physical Education Association with the goals of 'promoting national sports' and 'improving international competitive strength.' It adopted its current name on April 1, 2018. JSPO conducts a wide range of activities to encourage voluntary participation in sports, including hosting sports events across all generations like the National Sports Festival and Japan Sports Masters, creating opportunities for sports participation through Junior Sports Clubs and comprehensive community sports clubs, training sports instructors, and promoting sports based on the latest medical and scientific research. As a unifying organization for sports in Japan, it collaborates with the government, over 60 sports governing bodies, and 47 prefectural sports associations.
FACT BOX
- Source: PR TIMES
- Category: Partnership