[New Service] JapanTicket Launches SNS Video Marketing Support for the Korean Market Amidst 1 Million Monthly Visitors

Japanticket Inc. (Headquarters: Shibuya-ku, Tokyo) will launch an SNS promotion service for the Korean market, targeting tourist facilities and restaurants, starting in May 2026. This initiative is in partnership with ECHO CHINA INC., which provides marketing solutions for the Korean market, and Lantern, which supports influencer marketing across Asia. In 2025, the number of Korean visitors to Japan reached a record high of 9.46 million, and in 2026, the figure continues to hover around 1 million per month. Amidst this, there is a growing trend in South Korea where travelers decide their destinations based on short-form videos on platforms like Instagram and YouTube Shorts. Inbound tourism is shifting from being 'searched for' to 'being discovered on SNS.' Through this service, short videos produced in Japan will be distributed across multiple channels via ECHO CHINA INC. and Lantern's network of influential food and travel influencers in the Korean market. By creating a state of continuous exposure in the Korean-speaking sphere, the service aims to increase 'discovery opportunities' for Japanese tourist facilities and restaurants, leading to more visits.