Sunkist Growers is celebrating 'Orange Day' on April 14th with a series of activities to highlight the appeal of its diverse orange lineup. The campaign includes an Instagram giveaway running from April 1st to 19th, offering prizes such as orange assortments and gift catalogs. Additionally, an interactive event titled 'Challenge Sunkist®' will be held at Futako Tamagawa Rise on April 13th-14th, featuring games, tastings of four orange varieties, and on-site sales. Sunkist currently offers seven types of oranges, making April the perfect time to enjoy their seasonal freshness.
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- Source: PR Times
- Category: campaign