Men's Eyebrow Salon "kegirai" Official LINE Friends Registration Exceeds 25,000 Across All Stores

Previous Initiatives

When the kegirai official LINE account was first launched, simply getting people to register was difficult, and we steadily continued to encourage sign-ups through in-store calls and guidance during customer visits.

The turning point came when we introduced LINE-exclusive coupons. By clearly highlighting the benefit of "getting a deal by registering," our number of registrations accelerated rapidly. The ability to book appointments via LINE also allowed us to steadily increase our friends without a high block rate.

"We want to build relationships that make customers want to return after their visit"—this dedication, along with our persistent in-store calls and guidance during visits, has resulted in the current figure of 25,000.

Future Developments

kegirai plans to further enhance personalized information delivery by leveraging its LINE official account.

By sending messages that resonate personally, such as reminders tailored to visit history and specific store information for each area, we will support more people in their "regular eyebrow care habits."

In conjunction with our expansion to 10 stores nationwide, we will also focus on acquiring new customers through LINE.

About kegirai

A salon specializing in men's eyebrows, with the motto "Skilled, Affordable, Fast." Our unique eyebrow shaping technique, supervised by owner Kaneda, who has experience training over 50 eyebrow technicians, achieves the desired eyebrow look regardless of bone structure.

We operate 10 stores in Shibuya, Shinjuku, Ikebukuro, Yokohama, Nagoya, Meieki, Kanayama, Namba Shinsaibashi, Umeda, and Gifu. First-time customer prices start from ¥3,680 (tax included) on weekdays, with private rooms available.

Official HP: https://kegirai.com/

[K2 Corporation]

Representative Director: Mitsu Kaneda

[Related Pages]

Case Studies: https://kegirai.com/cases/

Franchise Page: https://kegirai.com/fc/