Kao Corporation's skincare brand "Biore" will launch a new limited-edition product, 'Biore UV Aqua Rich Aqua Protect Mist 3X,' on May 23, 2026. This new mist dispenses approximately three times the amount with a single push (*1) compared to the regular product, offering wide and even coverage.

*1 Compared to Biore UV Aqua Rich Aqua Protect Mist regular product (60ml).

Launched nationwide in February 2023, 'Biore UV Aqua Rich Aqua Protect Mist' (commonly known as "Instant Mist UV") is a mist-type sunscreen that is easy to reapply on the go, with high UV protection of SPF50・PA++++. Its "portable concept" makes it convenient to carry in a bag. When sprayed, the mist covers the skin like a fog, quickly transforms into a gel, and adheres evenly and smoothly to the skin.

When the mist is sprayed onto the skin and spread evenly by hand, it transforms into a gel and adheres smoothly to the skin.

Many users have embraced it for its ease of use – "easy to use with just a spray" and "can be easily used all over the body even when out and about by carrying it in a bag." Cumulative shipments have surpassed 17 million units since its launch (*2). However, some consumers expressed desires such as "I want to apply the mist evenly to thoroughly prevent sunburn," "I want to use it all over my body, but pushing it many times is a hassle," and "I want an item that can cover a wider area with just one push."

*2 According to Kao research, combining Biore UV Aqua Rich Aqua Protect Mist main unit/refill and limited-edition fragrances (March 2022 - March 2026).

In response, we are launching 'Biore UV Aqua Rich Aqua Protect Mist 3X,' which dispenses approximately three times the amount with one push (*1) compared to the regular product, allowing for wider and more even mist application. Because it dispenses generously, one push can cover a wide area evenly. Users who tried it gave high ratings, saying, "I can apply it over a wide area with one push, making sun protection easy," and "The amount dispensed with one push is just right, and I don't have to push it repeatedly." The ease of use with generous dispensing was well-received (*3).

*3 Kao research, qualitative survey N=89, May 2025.

By considering a new container design based on feedback from our loyal users and proposing '3X,' which dispenses generously with one push for easy full-body application, we aim to create a habit of reapplying sunscreen.

Moving forward, "Biore" will continue to contribute to creating comfortable and enjoyable daily lives for customers by offering products that are easy to use anytime, anywhere.

【Product Overview】

◇Product Name: Biore UV Aqua Rich Aqua Protect Mist 3X

◇Volume: 120ml

◇Product Features: One push dispenses approximately three times the amount (*1)! Whoosh! Stick! Wide and even protection. SPF50・PA++++ UV water resistance ★★ For face and body Also for UV protection of hair and scalp No need to shake before application, can be used upside down Non-gas type, no need for gas release when disposing Super waterproof (confirmed by 80-minute water resistance test) Removable with soap Acne-resistant formula (non-comedogenic tested *4) Allergy tested *4

*4 Not all people will be free from comedones (acne causes) or allergic reactions.

【Release Date】: May 23, 2026, Limited quantity release

*Some stores may not carry this product. Please be aware. *As this is a limited-quantity product, please forgive us if it sells out.

【About SPF・PA display】 SPF is an index indicating the effect of protecting the skin from UV-B rays, and PA is a classification indicating the effect of protecting the skin from UV-A rays. SPF and PA values are measured by applying 2mg per 1㎠ according to international standards. Please consider them as a guide when selecting products.

【Biore UV Aqua Rich Aqua Protect Mist Brand Site】 Kao Corporation | Biore UV | Aqua Rich Instant Mist UV

FACT BOX

  • Source: PR TIMES
  • Category: New Product