KDDI has announced a major expansion of its 'Ponta Pass Point Redemption UP' benefits for members of its 'Ponta Pass' subscription service, which currently boasts approximately 15 million users. Starting July 1, 2026, more than 100 new brands will be added to the program, including McDonald's (online payment), Seiyu, Mandai, Sundrug, Sugi Pharmacy, and Cainz. This brings the total number of participating brands to approximately 170.

Under this benefit program, Ponta point redemption rates are increased based on the number of monthly au PAY (code or online payment) transactions of 200 yen or more at Lawson and other partner stores. For au and UQ mobile users, the rates are further enhanced. For instance, users with 15 or more monthly transactions can receive up to a 7% redemption rate at Lawson and up to 3.5% at other participating brands. The monthly redemption cap is set at a total of 1,500 points.

'Ponta Pass' is a monthly subscription service offering various benefits, including coupons, digital entertainment content, and smartphone support. The service was recently recognized with the 2025 Good Design Award. KDDI intends to continue supporting the daily lives of its customers by enhancing the value and convenience offered through the Ponta Pass ecosystem.

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン
  • Organizations: KDDI
  • Products / services: au PAY