Keikyu Group's Keikyu Department Store Co., Ltd. (Head Office: Yokohama City, Konan Ward, President: Ryosuke Shimada, hereinafter Keikyu Department Store) will hold the "Kamiooka 'HAPPY!!' Festival" from Thursday, July 16, 2026, to Wednesday, August 19, 2026.
This event is a summer vacation project that proposes opportunities to enrich daily life through projects that allow visitors to experience the charm of the region and hands-on events that parents and children can enjoy, with the theme of "Good to Eat, Good for Your Body, Good for Your Life."
During the period, in addition to selling fresh agricultural products from the local Miura Peninsula and holding pop-up shops by creators active in the region, we will offer a variety of experiential content to foster children's curiosity and creativity, such as workshops where they can experience digital technology and manufacturing, and food education and programming.
Furthermore, events to liven up the summer will also be held, including a quiz rally lottery where participants can enjoy touring the store, and a lottery project to support the Yokohama DeNA BayStars.
This event will provide opportunities to taste the blessings of the region, learn the joy of creation, and encounter new learning and discoveries. We will also offer a wide range of projects that people of all ages can participate in, making it a destination for family outings during the summer vacation, and will also implement a campaign offering discounts on shopping after 8 PM.
Through the "Kamiooka 'HAPPY!!' Festival," Keikyu Department Store aims to deliver "HAPPY" to each customer's life while deepening connections with the community.
Additionally, Keikyu Department Store and Wing Kamiooka will celebrate their 30th anniversary on October 1st this year. Along with our gratitude to the local community for their patronage, we will continue to strive for facility management and service improvements that are close to the community.
"LaQ Experience Event," "Learn with Minecraft! Food Education," "Dream Dinosaur World"
1. [Sukanagosso] Yokosuka Vegetable On-Site Sales Event
Directly shipped Yokosuka vegetables, carefully selected by farmers, from "Sukanagosso," a large-scale direct sales store for agricultural products from JA Yokosuka Hayama.
Date & Time: July 16 (Thu) & 17 (Fri), 11:00 AM - 3:00 PM daily *Ends when sold out each day
Location: Special venue in front of the Keikyu Line Kamiooka Station ticket gate, 1st floor
"Sukanagosso"
2. [Feel the Hayama] POP-UP Store
Special sales event featuring creators active in Hayama.
Date & Time: July 18 (Sat) - 20 (Mon, holiday), 11:00 AM - 5:00 PM
Location: Special venue in front of the Keikyu Line Kamiooka Station ticket gate, 1st floor
Participating Stores: [Hayama Aloha By k.k] Aloha shirts made from kimonos and deadstock fabrics that have served their purpose.
[fromSaya] One-of-a-kind jewelry utilizing natural forms.
[Hayama Aloha By k.k] [fromSaya]
3. Weekly Workshops
(1) "Revive! Dream Dinosaur World"
Bring a lost world back to life with your own hands! Choose your favorite dinosaur and freely design its colors and patterns! Your drawn dinosaur will come to life and move realistically on the big screen!
Date & Time: July 18 (Sat) - 20 (Mon, holiday), 11:00 AM - 5:00 PM daily
Location: Connecting passage, 3rd floor, Keikyu Department Store / Wing Kamiooka
Participation Fee: Free
"Dream Dinosaur World"
<Simultaneous Event> "Easy! VR Goggle Making"
Create your own VR goggles with a special kit!
Participation Fee: 500 yen (tax included)
(2) "EXP. Robot Programming Workshop"
A workshop to get familiar with robot programming, presented by Iwasaki Gakuen School of Information Science.
Assemble and operate a robot!
Date & Time: July 25 (Sat) & 26 (Sun), 11:00 AM - 5:00 PM daily
Location: Connecting passage, 3rd floor, Keikyu Department Store / Wing Kamiooka
Participation Fee: Free (reservation required)
Reservation Deadline: Until Sunday, July 19
Reservations: Via the QR code below
"EXP. Robot Programming Workshop" Reservation QR Code
(3) "Gel Candle Workshop"
Let's make transparent, soft, and magical candles by combining cute glass crafts and colorful sand!
Date & Time: July 31 (Fri) - August 2 (Sun), 11:00 AM - 5:00 PM daily
Location: Connecting passage, 3rd floor, Keikyu Department Store / Wing Kamiooka
Participation Fee: Paid
"Gel Candle Workshop"
(4) "LaQ Experience Event & Let's Build the Town of Kamiooka with LaQ!"
Receive a LaQ experience kit. Assemble it into various things! Freely use LaQ to build the town of Kamiooka!
Date & Time: August 8 (Sat) & 9 (Sun), 11:00 AM - 5:00 PM daily
Location: Connecting passage, 3rd floor, Keikyu Department Store / Wing Kamiooka
Participation Fee: Free
"LaQ Experience Event"
(5) "AI Character Creation Experience!" [y1]
Describe the characteristics of your imagined character in words, and the AI will bring it to life on the spot!
Date & Time: August 10 (Mon) & 11 (Tue, holiday), 11:00 AM - 5:00 PM daily
Location: Connecting passage, 3rd floor, Keikyu Department Store / Wing Kamiooka
Participation Fee: Free
"AI Character Creation Experience!"
<Simultaneous Event> "Decorate a Light-Up Fan!"
Decorate a special fan that lights up with LEDs using stickers and tape!
Participation Fee: 500 yen (tax included)
(6) "Learn with Minecraft! Food Education"
Clear the mission and complete the Misaki Tuna Bowl! Kamiooka is the stage!
Date & Time: August 15 (Sat) & 16 (Sun), 11:00 AM - 5:00 PM daily
Location: Connecting passage, 3rd floor, Keikyu Department Store / Wing Kamiooka
Participation Fee: Free (reservation required)
Reservation Deadline: Until Sunday, August 2
Reservations: Via the QR code below
"Learn with Minecraft! Food Education" Reservation QR Code
4. Summer HAPPY Lottery Event!
(1) "Quiz Rally Lottery"
Period: <Part 1> July 16 (Thu) - July 31 (Fri)
<Part 2> August 1 (Sat) - August 19 (Wed)
Content: During the period, answer quizzes installed in four locations within the store and apply. A total of 70 winners will be selected from those who answered all questions correctly to receive "Recommended Sweets or Restaurant Gift Cards." Quiz and prize details will change depending on the period.
Quiz and Application Form Locations:
Basement 1st floor, in front of the Yokohama Municipal Subway side entrance
Connecting passage, 3rd floor, Keikyu Department Store / Wing Kamiooka
7th floor, entrance to the event hall
10th floor, around the restaurant atrium
Prize Details: Via the QR code below
Prize Details
<Simultaneous Event> "Store Opening 30th Anniversary Design Stamp Rally"
Content: Collect all the stamps at the quiz locations to complete a card with the store's 30th-anniversary design! Completed cards can be cut along the perforation line and taken home.
(2) Keikyu Department Store PRESENTS "Yokohama DeNA BayStars Support Lottery"
Date & Time: August 8 (Sat) - August 11 (Tue, holiday), 10:00 AM - 8:00 PM daily
Location: Connecting passage, 3rd floor, Keikyu Department Store / Wing Kamiooka
Content: During the period, for each receipt of 3,000 yen or more (tax included, not cumulative) purchased at eligible stores on floors 3-7, you can participate in the lottery once. You can win "pair tickets for matches or official merchandise" on the spot. *Some stores are excluded.
5. "Two Chances!" Get More with Shopping from 8 PM!
Lottery for 50 winners for a full point refund campaign
Date & Time: July 16 (Thu) - August 25 (Tue)
Content: During the period, among customers who use Keikyu Premier Points for payment when purchasing at eligible stores between 8:00 PM and 9:00 PM, a total of 50 winners will be randomly selected to receive a full refund of the points used.
Eligible Stores:
3rd floor [Loft], 4th floor [GU]
5th floor [MUJI], [Cafe&Meal MUJI], [ABC-MART], [JINS]
6th floor [Yaesu Book Center], [Starbucks Coffee], [Dr.stretch]
7th floor [Uniqlo]
*The lottery will be conducted in two parts, July and August, with a total of 50 winners.
(July: 25 winners, August: 25 winners)
*The refunded points will be awarded as limited-time points.
*Winners from July will receive points at the end of August, valid until the end of November 2026, and winners from August will receive points at the end of September, valid until the end of December 2026.
*The maximum point refund is 3,000 points.
*Purchases eligible for Keikyu Premier Points are applicable.
*Winners will be notified by the crediting of points.
6. Customer Inquiries
Keikyu Department Store TEL: 0570-045-848 (Navi Dial) [Reception Hours: During business hours]
FACT BOX
- Source: PR TIMES
- Category: Event
- Organizations: Hayama Aloha By k.k / fromSaya