Klook Launches Brand Campaign 'Travel Evolves' - Sakura Inoue Appointed as Ambassador

Klook, a travel and experience booking app that allows users to book sightseeing, transportation, communication, and accommodation worldwide, will launch a new brand campaign on June 2, 2026 (Tue), featuring actress Sakura Inoue as the campaign ambassador with the tagline 'Travel Evolves.' With the emergence of various travel booking sites and products, planning overseas travel has become more complex than ever. Klook allows users to easily pre-arrange everything needed for overseas travel, from sightseeing tickets, activities, and local tours in Japanese to eSIMs, trains, and hotels, all within a single app. Through this campaign, Klook proposes a new form of travel. Ambassador Sakura Inoue will share her 'evolved travel style' using Klook via social media. Additionally, the 'Klook Creator Festa 2026' will be held in Harajuku on July 4th and 5th, featuring talk events and coupon distribution. Furthermore, starting June 17, special coupons offering up to 20% off local tours and eSIMs will be distributed to commemorate the campaign. Since its establishment in 2014, Klook has been supporting exciting travel moments and is expanding its business in Japan for both inbound and outbound travelers.