In the tranquil air of Kyoto, a new "confectionery" has been born. KOHAN Co., Ltd. (Headquarters: Shiga Prefecture, CEO: Suguru Kobayashi) has launched "Kohaku," a sweets brand that re-edits the boundaries between Japanese and Western confectionery, proposing a comfortable "room to breathe" for everyday life.
Rather than "the best," we aim to provide a time where the person holding it can feel "the happiest." The shop owner, who has walked the path of a patissier since age 19, discovered in the historic land of Kyoto the aesthetics of the "in-between (boundary)," free from existing frameworks.
Information on the latest sales status and seasonal products is regularly posted on the official online shop and Instagram.
Kohaku Official Website https://kohaku-kyoto.com/
Kohaku Official Instagram https://www.instagram.com/kohaku_kyoto_official/
The Worldview of "Kohaku" Born from the Lakeside Philosophy
At the root of the brand is the scenery of "KOHAN" (lakeside), which is also the company name. Like the shoreline where the lake and land melt together, it is a luxurious blank space between "stillness and motion," "ordinary and extraordinary," and "Japanese and Western"—being both, yet neither.
We define sweets not merely as "objects," but as a "means to design a blank space" for busy modern people to face themselves and their loved ones.
Signature Product: KOHAKU YOKAN
"Redesigning tradition with the precise compositional power of a patissier"
Based on "yokan," a traditional ingredient of Japanese confectionery, we have layered the vivid tartness of raspberries and the deep aroma of Uji matcha. It is an eating experience akin to reading through a story. The taste, designed with the premise of pairing with coffee or champagne, vividly overwrites the conventional wisdom of Japanese sweets up until now, and also expresses the dignity of the giver.
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: KOHAKU YOKAN