[Tokyo/Okachimachi] The Gateway to the Jewelry Wholesale District is Changing. Reuse Jewelry Shop "Selby Okachimachi Ekimae Store" Opens on Monday, May 25th

Selby Co., Ltd., a subsidiary of Komehyo Holdings, the leader in the brand reuse industry, will open its new flagship store, "Selby Okachimachi Ekimae," on Monday, May 25, 2026, in Ueno-Okachimachi, Tokyo, Japan's largest jewelry wholesale district. This new store, the first in 13 years, features an astonishingly fresh inventory of approximately 2,500 items, almost all of which are replaced every four months. Leveraging its unique distribution network, the store offers a space of surprise and discovery where customers can encounter new one-of-a-kind pieces with every visit. Under the concept of "Making Jewelry More Accessible," it will promote the experience of "Relay-use," passing valuable gems to the next generation.