Bringing Miura Watermelons Nationwide: SDGs Jelly Utilizing Surplus Produce
KOMPEITO, the operator of the 'installed corporate health cafeteria' service 'OFFICE DE YASAI,' has announced the launch of 'Konjac Jelly Watermelon,' a product co-developed with JA Zen-Noh Kanagawa. Orders will open on June 5, 2026, with deliveries beginning on July 6, 2026.
Watermelons from Miura, Kanagawa Prefecture, are highly regarded as a symbol of summer. However, many are excluded from the market due to their size or appearance, despite meeting quality standards. This product is a sustainable konjac jelly made from these surplus watermelons processed into purée.
The jelly offers a refreshing sweetness and the lush flavor of watermelon while masking the typical green grassy notes to ensure appeal to a wide range of consumers. Furthermore, the product uses no artificial coloring, relying on the natural red texture of the raw ingredients to provide a genuine watermelon visual experience. It is designed to be a gentle, refreshing treat for office workers during their breaks.
'OFFICE DE YASAI' emphasizes 'one-hand' product designs that are convenient for office environments, including puddings and yogurts. Through this product development, the company aims to bridge the gap between local producers and corporate offices, showcasing regional produce.
### Product Information - Product Name: Konjac Jelly Watermelon - Launch Date: July 6, 2026 (Orders accepted from June 5) - Target Audience: Companies subscribed to the 'OFFICE DE YASAI' veggie plan (refrigerated)
### Comments from JA Zen-Noh Kanagawa Miura watermelons are known for their strong sweetness and juicy texture, nurtured by the warm climate and sea breeze. JA Zen-Noh Kanagawa works with the Miura Agricultural Cooperative to process non-standard produce. This partnership with KOMPEITO allows us to contribute to SDGs by creating a unique product that highlights the characteristics of the Miura watermelon.
### Comments from Product Planner (Maiko Harada, KOMPEITO) We are using fruit that is excluded from the market due to appearance or size but maintains high quality. By enjoying the taste of summer while supporting food waste reduction and local farmers, we hope to encourage positive, sustainable choices in everyday life.
### About OFFICE DE YASAI Launched in 2014, this 'installed corporate health cafeteria' service has been implemented in over 25,000 locations nationwide. It provides regular deliveries of salads, fruits, and side dishes to offices, supporting corporate health management and employee satisfaction.
### About KOMPEITO Established in 2012, KOMPEITO focuses on agricultural distribution reform with the mission to 'create stimulation in the world.'
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: OFFICE DE YASAI