Former Pro Baseball Player Yoshio Itoi & Gold Medalist Nana Takagi Appear Daily: What is the 'Business Circus' Ad Agency KOTONA is Bringing to Tokyo Big Sight?

Armed with 'Design-keting'—the multiplication of design and marketing—advertising agency KOTONA (Headquarters: Kita-ku, Osaka; Representative: Akihisa Yamazaki), which conveys the value of companies and brands, will exhibit at 'Japan Sports Week 2026', one of Japan's largest comprehensive sports industry exhibitions, held at Tokyo Big Sight from April 15 (Wed) to April 17 (Fri), 2026.

From last year's 'Festival' to this year's 'Circus': An experiential booth that never forgets a playful spirit Last year, KOTONA deployed a unique booth themed around a Showa-retro 'festival', causing many attendees to stop in their tracks. For their third exhibition this time, they are evolving that originality even further, transforming the entire booth into a space themed around a 'CIRCUS'.

Inside the booth, which draws the eye with red and white stripes embodying KOTONA's desire to 'make advertising freer and more exciting', former speed skating gold medalist Nana Takagi and former professional baseball player Yoshio Itoi will be welcomed as daily guests, proposing a new perspective where sports and marketing intersect.

Daily Special Stage: Super-class athletes 'judge' your business worries! [April 16 (Thu) 11:30- Speaker: Yoshio Itoi] Superhuman Public Consulting: Yoshio Itoi judges your problems on the spot! Former professional baseball player and current Special Advisor to KOTOMOS Holdings Inc., Yoshio Itoi, will appear at the bo...