KURAND Sake Gacha Pop-Up Store to Be Held at NEWoMan Shinjuku from June 24 to July 13

KURAND Co., Ltd. (Headquarters: Adachi-ku, Tokyo; CEO: Kurohara Koryo) will host the pop-up store 'KURAND Sake Gacha POP UP STORE' at the Ekina-ka Event Space, 2F, NEWoMan Shinjuku (Shibuya-ku, Tokyo) from Wednesday, June 24, 2026, to Monday, July 13, 2026.

Pop-Up Store Where You Can Experience 'Sake Gacha'

We are launching a pop-up store where you can experience the social media sensation 'Sake Gacha' in real life. This experiential pop-up allows you to enjoy our normally online-only service through real capsule toy machines. In addition to gachas with different alcohol categories, there will also be gachas where you can win mini bottle charms.

The lineup includes rare bottles not available through general sales, such as the 18-year sherry cask-aged 'Kuma 18 Years -Kokaku-' priced at 29,800 yen (tax included) per bottle. Enjoy discovering new alcoholic beverages.

What is 'Sake Gacha'?

'Sake Gacha' is a popular KURAND service that delivers alcohol randomly from over 500 types, including sake, umeshu, fruit wines, liqueurs, shochu, wine, and premium sour bases. The concept is: 'Not knowing what you'll get is what makes it fun—a new way to discover alcohol.' Launched in 2019, it gained popularity on social media during the pandemic, driven by the rise in at-home drinking.

Gacha Plan List

Plan Name

Price (Tax Included)

Details

Assorted Sake Gacha

2,600 yen

A gacha that randomly dispenses alcohol from various categories

Sake-Only Gacha

3,000 yen

A gacha exclusively for sake lovers, dispensing only sake

Distilled Spirits Gacha

3,500 yen

A gacha that dispenses gin, shochu, and whisky

Umeshu-Only Gacha

3,000 yen

A gacha exclusively for umeshu lovers, dispensing only plum wine

Opening Commemoration Lemon & Orange Sake Gacha

3,500 yen

A 7-day limited gacha available from June 24 to June 30, commemorating the pop-up launch

A gacha featuring refreshing lemon and orange fruit wines perfect for summer

Fruit Sour Base Gacha

3,000 yen

A 7-day limited gacha available from July 1 to July 7

A gacha dispensing sour bases made from various fruits such as apple, lemon, and Shine Muscat

Tanabata Limited Special Sake Gacha

3,500 yen

A 3-day limited gacha available from July 5 to July 7

A gacha dispensing only sake with beautiful packaging inspired by stars and the sky

Final White & Orange Wine Gacha

3,500 yen

A 6-day limited gacha available from July 8 to July 13

A gacha exclusively dispensing white and orange wines, perfect chilled for summer

Bottle Charm Gacha

600 yen

A gacha where you can win mini bottle charms

Original Goods Gacha

1 free play upon registering as a friend on KURAND's official LINE account

A gacha where you can win original items such as sake cups and stickers

'Online Liquor Store KURAND' Pop-Up Store Overview

◯ Period: June 24 (Wed), 2026 – July 13 (Mon), 2026

◯ Opening Hours: Weekdays–Saturday 8:00–20:30 / Sundays & Holidays 8:00–20:00

◯ Location: Ekina-ka Event Space, 2F, NEWoMan Shinjuku, 5-24-55 Sendagaya, Shibuya-ku, Tokyo

※ Opening hours may change in accordance with NEWoMan Shinjuku's schedule

※ All images are for illustrative purposes only

※ Please understand that items may sell out due to limited stock

※ Event and sales details are subject to change without notice

About 'KURAND'

KURAND is an online liquor store that opens the world of craft alcohol. All over 500 carefully curated craft alcohol products are original items available exclusively at KURAND. It's a store where new encounters with craft alcohol—from sake, umeshu, fruit wines, shochu, craft beer, to wine—can be discovered.

Official Website: https://kurand.jp