Establishing a New Cheering Style for MLB Games.
For centuries, Japan has cultivated a garment that unites the passion of a group—the Happi coat. The moment you and your fellow fans don a matching Happi at the ballpark, you become a team. Voices overlap, and fervor is born.
Now, the Happi coat, embodying that fervor, is heading to the stadium.
Dodgers. Yankees. Cubs. Padres. A limited-quantity collection of officially licensed MLB Happi coats for these four teams will be released.
The stylish designs fuse traditional Japanese patterns, such as 'ichimatsu' (checkerboard) and 'hamon' (wave), with each team's logo.
Wear it at the stadium, and the atmosphere will change. Your cheering becomes part of the scenery, and a uniquely Japanese cheering style will resonate throughout the ballpark.
MLB Officially Licensed Collection Details
### ■ Los Angeles Dodgers
### ■ New York Yankees
### ■ San Diego Padres
FACT BOX
- Source: PR TIMES
- Category: New Product
- Organizations: Los Angeles Dodgers / New York Yankees / Chicago Cubs