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Maison Crivelli Unveils Musk-Centric New Fragrance 'Musc Nurāsana'

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published May 12, 2026 8:30 PM ・ Updated Jun 22, 2026 12:12 AM ・ 2 min read ・ Source: PR TIMES

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法國香氛品牌 Maison Crivelli 將於 2026 年 5 月推出以麝香為主調的新作「Musc Nurāsana」，展現清晨陽光般的生命力。

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000823.000003907.html Distributor: PR TIMES
Published: May 12, 2026

Bluebell Japan announces the launch of Maison Crivelli's new fragrance, 'Musc Nurāsana Extrait de Parfum,' available nationwide on May 20, 2026. Inspired by founder Thibaud Crivelli's memories of morning light, this 32% concentration vegan fragrance offers a floral musk scent created by perfumer Gaël Montero to evoke vitality and mindfulness.

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Source: PR TIMES
Category: New Product

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Announced　May 12, 2026 8:30 PM — Distributor PR TIMES
Collected　May 12, 2026 12:02 PM
AI structured & analyzed　May 16, 2026 1:31 AM
Desk-reviewed & published　May 12, 2026 8:30 PM

FAQ

When and where will Maison Crivelli's new fragrance Musc Nurāsana Extrait de Parfum be released?

Bluebell Japan announced that the fragrance will be sold nationwide across Japan on May 20, 2026.

What is the concentration percentage and vegan status of the Musc Nurāsana Extrait de Parfum launched by Maison Crivelli?

The Musc Nurāsana Extrait de Parfum is formulated at a 32 percent concentration and is certified as a vegan fragrance.

Who is the perfumer responsible for creating the floral musk scent of Musc Nurāsana Extrait de Parfum and what inspiration guided its composition?

Perfumer Gaël Montero created the fragrance, drawing inspiration from founder Thibaud Crivelli’s recollections of morning light to craft a scent that promotes vitality and mindfulness.

Which founder’s personal memories inspired the scent profile of Maison Crivelli’s Musc Nurāsana Extrait de Parfum, and what emotions does the fragrance aim to evoke?

Founder Thibaud Crivelli’s memories of gentle morning light inspired the scent, and the perfume is intended to evoke feelings of vitality and mindful calm.

Which retailer announced the national launch of the new Maison Crivelli fragrance and what type of scent does Musc Nurāsana Extrait de Parfum present?

Bluebell Japan announced the national launch, and Musc Nurāsana Extrait de Parfum is described as a floral musk fragrance.

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Washin AI News Desk“Maison Crivelli Unveils Musk-Centric New Fragrance 'Musc Nurāsana'”AI News by Washin Village（和心村）, May 12, 2026. https://aeo.idaeo.ai/ai/latelierdesparfums-jp/en/news/2026-05-12-maison-crivelli-launches-new-musk-centri

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