LUC Inc. Acquires Patent for AI Analysis Technology that Converts Qualitative Customer Data into 'Asset Data'

LUC Inc. announced that it has acquired a patent (Patent No. 7811255) for an AI technology in its experience analysis service 'TERUS'. This technology supports decision-making by converting previously hard-to-utilize subjective customer data (such as word-of-mouth, reviews, and free-text responses) into actionable 'asset data'.

With this patent, qualitative data from SNS and surveys can be organized into meaningful units 'as if read by a human', allowing companies to accumulate and utilize it as actionable insights.

Through this technology, companies can gain quantitative grounds from customer feedback, improving the speed and quality of their decision-making. Furthermore, because the AI organizes the data at a consistent level of granularity, it achieves reproducible customer understanding that does not rely on human subjectivity. By grasping 'what is happening' and 'why it is happening' on an event-by-event basis, specific improvement actions can be clarified. The analysis results are accumulated as reusable structured data and utilized for decision-making across various departments, including marketing, product development, and Customer Success (CS).

The patented technology extracts event (opinion) level information from subjective opinion data, identifies feature quantities, and groups them by meaning. It also identifies emotions such as positive or negative, classifying and managing the data across both meaning and emotion axes. The biggest advantage is its ability to organize 'who felt what and how' rather than just categorizing keywords, thereby visualizing the specific factors behind positive and negative points.

This patented technology is implemented in 'TERUS' and is utilized for integrated analysis of various customer touchpoint data, including SNS analysis, free-text survey analysis, product review analysis, call center voice analysis, and meeting/sales memo analysis.

[Patent Information] Patent Number: Patent No. 7811255 Title of Invention: Management System and Management Program Patentee: LUC Inc. Application Date: November 25, 2024 Registration Date: January 27, 2026