Majisemi Inc., a subsidiary of ITmedia Inc. that provides B2B webinar lead generation and operational support services, has released a video titled '2026 US B2B Marketing Trends.' The video analyzes changes in B2B buying behavior in the AI era, referencing reports from Gartner, Forrester, Content Marketing Institute, and Demand Gen Report. In 2026, B2B marketing is shifting as buyers increasingly conduct self-directed research through search, AI, reviews, and webinars before ever contacting a sales representative. Majisemi supports B2B companies with end-to-end webinar services, from planning to post-event follow-up, and continues to assist companies in building trust and generating business opportunities.
FACT BOX
- Source: PR TIMES
- Category: press_release
- Organizations: Gartner / Forrester / Content Marketing Institute