Makuake STORE Rakuten Ichiba Shop Wins 'Rakuten Shop of the Month' for April 2026 in the Outdoor & Leisure Category!

Makuake, Inc., operator of the 'Makuake' support purchase service for new products and experiences, is pleased to announce that its 'Makuake STORE Rakuten Ichiba Shop' has been awarded the 'Rakuten Shop of the Month (April 2026)' in the Outdoor & Leisure category. This award, selected from over 50,000 shops on Rakuten Ichiba based on customer evaluations, recognizes the store's outstanding performance. Through the 'Makuake STORE for EC Mall' service, the company provides end-to-end support for expanding sales channels into major e-commerce platforms. Since its launch on Rakuten Ichiba in 2025, the store has experienced consistent monthly growth, with sales increasing dozens of times and the number of handled products exceeding 400. In the Outdoor & Leisure category, hit products such as the 'ORIBA' self-standing eco-bag have consistently ranked high. Ryosuke Kikuchi, Executive Officer and General Manager of the Growth Division at Makuake, commented that this award is proof that the challenges taken by project executors are transcending the crowdfunding phase and becoming a preferred choice in everyday shopping.