GELATO PIQUE KIDS & BABY Opens “SUMMER GIFT SHOP” Pop-up Store at Isetan Shinjuku

GELATO PIQUE KIDS & BABY, the kids and baby line of the loungewear brand "gelato pique" operated by MASH Style Lab Co., Ltd. (Location: Chiyoda-ku, Tokyo; President: Hiroyuki Kondo), will open a concept store, "SUMMER GIFT SHOP," under the theme "Gifts to deliver a gentle and cool summer to your precious ones," at Isetan Shinjuku from Wednesday, June 3 to Tuesday, June 16. Customers who purchase items will receive a novelty gift on a first-come, first-served basis.

This marks the third pop-up store event for GELATO PIQUE KIDS & BABY at Isetan Shinjuku, themed "SUMMER GIFT SHOP," where visitors can browse gift items that gently accompany a healthy daily life.

[About SUMMER GIFT SHOP] Under the theme "Gifts to deliver a gentle and cool summer to your precious ones," the space is designed to enjoy choosing gifts according to your mood, just like selecting flavors at an ice cream shop. The collection includes parent-child matching loungewear, summer-exclusive cooling-touch items, best-selling dish sets, bathrobes, and special gift-boxed sets, tailored for various gift-giving occasions.

[TOPICS] TOPICS 1: Summer gift items that can be enjoyed according to your mood or scene. From baby rompers available in 10 patterns to cooling-touch parent-child matching loungewear for summer, soft bathrobes usable from birth, and recommended gift sets, the lineup is tailored to the season.

<SEA ANIMAL COLLECTION> Cooling-touch loungewear featuring sea animals, providing a cool and comfortable experience to color your summer moments.

TOPICS 2: Full lineup of the [STAR WARS Collection] Starting Friday, June 5, a full collection featuring STAR WARS designs will be available.