Turning female employees' 'wants' into reality. 'matsukiyo LAB' launches new beauty drinks that effortlessly supplement beauty in busy daily lives

MatsukiyoCocokara & Co. (Headquarters: Bunkyo-ku, Tokyo; President: Kiyoo Matsumoto), operating over 3,600 drugstores and dispensing pharmacies across all 47 prefectures in Japan and 98 stores in 6 areas primarily in Asia (as of the end of December 2025) under the group philosophy of 'Creating the common sense of the future and changing people's lives', will launch two functional foods with beauty ingredients from its original healthcare brand 'matsukiyo LAB': 'matsukiyo LAB Mixed Berry Collagen Water' and 'matsukiyo LAB Yuzu & Lemongrass Hesperidin Water'. Sales will begin on Saturday, April 11, at Matsumotokiyoshi Group and Cocokara Fine Group stores nationwide (excluding some stores) and on their official online store.

New inner care drinks containing popular beauty ingredients 'Collagen Tripeptide (GPHyp)' and 'Monoglucosyl Hesperidin' debut from matsukiyo LAB Recently, the soft drink market has been expanding against the backdrop of rising health consciousness, and in particular, the market for flavored drinks that can be chosen according to mood and purpose is growing. Under these circumstances, an in-house project team that creates the company's private brand products heard the voices of female employees saying, 'I want a drink that allows me to comfortably consume beauty ingredients not just before special occasions, but amidst my busy daily life.' This feedback led to the development of a drinkable inner care product that is easy to continue consuming every day.

These products are formulated with functional ingredients such as 'Collagen Tripeptide (GPHyp)', which has been reported to help maintain skin health by retaining moisture, and 'Monoglucosyl Hesperidin', which has been reported to maintain healthy blood flow in the fingers and preserve finger body temperature when the air or room temperature is low. Furthermore, taking into account feedback that existing functional drinks often have a 'strong taste' or are 'too sweet', the company meticulously designed the flavors to be balanced, aiming for a drinking experience that is easy to sustain without growing tired of it.

[Product Features] ● To suppress the specific flavor of Collagen Tripeptide (GPHyp), a mixed berry flavor was adopted, while for Monoglucosyl Hesperidin extracted from citrus fruits, a compatible yuzu & lemongrass flavor was chosen. ● Uses a 350mL bottle size that provides satisfaction while being convenient to carry.

About the New Products Sales will begin at Matsumotokiyoshi Group and Cocokara Fine Group stores nationwide (excluding some stores) and on their official online store.

[Product Details]