MicroAd to Speak at Galapagos-Hosted 'Advertising Failure Meeting 2026 Spring' - Addressing Pitfalls of the AI and Automation Era

MicroAd, Inc. (Headquarters: Shibuya-ku, Tokyo; President and CEO: Kentaro Watanabe) will speak at the seminar 'Advertising Failure Meeting 2026 Spring: Pitfalls of the AI/Automation Era - 9 Companies Reveal Real Reasons for Failure and V-shaped Recovery,' hosted by Galapagos Inc. (Headquarters: Minato-ku, Tokyo; CEO: Kenta Nakahira) on Wednesday, May 27, 2026.

MicroAd will present under the theme: 'Are you relying too much on AI for ad operations? The optimal operational solution to keep winning.' They will structurally analyze real-world cases where excessive reliance on AI led to poor performance. By redefining the roles of 'design, judgment, and execution' in Google and Meta advertising, they will explain the optimal division of labor between AI and humans.

<Seminar Content> In 2026, the marketing environment is in great upheaval. While the transition to the post-Cookie era, the commoditization of generative AI, and the full automation of ad operations have improved efficiency, many marketers are facing new 'invisible failures.'

- 'Letting AI mass-produce banners resulted in ads that resonated with no one.' - 'Leaving operations entirely to automation led to a spike in CPA with the reasons becoming a black box.' - 'Over-automating with MA caused customers to ignore communications, lowering LTV.'

This conference focuses specifically on these 'failures unique to the AI/automation era.' Professionals from nine industry-leading companies will courageously share their latest 'reasons for failure' and the process of their 'V-shaped recovery.'

<MicroAd Session Information> Speaker: Wakana Suzuki, Leader, Direct Growth Department Date/Time: Wednesday, May 27, 2026, 11:45–12:05 Theme: Are you relying too much on AI for ad operations? The optimal operational solution to keep winning.

<Event Overview> - Date/Time: Wednesday, May 27, 2026, 11:00–14:35 - Venue: Online (Bizibl) - Participation Fee: Free - Capacity: 500 people - Host: AIR Design (Galapagos Inc.)