Mizuho Bank (President: Katsuhiko Kato) launched its "New Life Campaign" on Tuesday, January 27, 2026, offering up to 40,000 yen equivalent for achieving various conditions such as opening a new account or applying for and using a Mizuho Rakuten Card. As part of this campaign, to strongly support everyone's various challenges and new lives, Mizuho Bank decided to collaborate with "Gokko Club," a vertical short drama creator whose total SNS views exceeded 12 billion (as of March 2026). The first episode of the vertical short drama "Thawing Frozen Time" was released on Monday, March 30, 2026, and the second episode on Tuesday, March 31. Through vertical videos for smartphones, we deliver the "unchanging security" and "new step" that accompany the challenge of a new life.

<TikTok> "Thawing Frozen Time" Episode 1 https://vt.tiktok.com/ZSHRT63mb/ "Thawing Frozen Time" Episode 2 https://www.tiktok.com/@gokko5club/video/7623202703799274770

"Thawing Frozen Time" (Episode 1)

<Story> Eiji, the protagonist, begins his life as a new working adult in Tokyo. On the day he moves to Tokyo, he has a minor argument with his grandmother and heads to Tokyo feeling awkward. In the cardboard boxes that arrive at his new home, he finds pickled vegetables prepared by his grandmother and a large number of 500-yen coins. One day, while Eiji is confused in his unfamiliar new life, he suddenly receives a call from his sister saying, "Grandma is in the hospital"—and the story progresses to a tense development.

<Cast> Eiji Yoshida, Megumi Igarashi, Haruna Iikubo, Daiki Watanabe Keywords: Mizuho Bank, Mizuho, Short Drama, Gokko Club, Haruna Iikubo, Eiji Yoshida, Campaign, Mizuho, SNS, New Life

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン