Morisawa Co., Ltd. has added a new AI-powered feature, "Search by Atmosphere," to its font subscription service, Morisawa Fonts, as a beta version. This feature allows users to intuitively search for fonts that match their desired image, starting from the "atmosphere" conveyed by words or images, without being limited by existing search terms.
About "Search by Atmosphere"
This function utilizes AI to suggest fonts from Morisawa Fonts' lineup based on the user's input, such as "fonts with a bright, friendly, and free impression" or "elegant and sophisticated fonts suitable for brand logos." By uploading a reference image, users can also get suggestions for fonts that match the atmosphere of that image.
With the addition of this feature, users can find fonts based on their ideas and atmosphere from the conceptual stage, even if they don't know the font name, leading to reduced search time, increased efficiency, and the discovery of new fonts.
Furthermore, users can also search for different fonts based on impression differences, such as "a little softer" or "more luxurious," using a Morisawa font they are currently using or are interested in as a reference.
Click here to use "Search by Atmosphere"
https://fontsjourney.morisawafonts.com/tone-srch
*This feature suggests fonts based on the input content (currently, it targets Japanese fonts with some exceptions). Please use the suggestions as candidates to support your font selection. For usage conditions and disclaimers, please check the terms of use (https://fontsjourney.morisawafonts.com/tone-srch/eula/).
Screen of "Search by Atmosphere"
Screen of Suggestions (after search)
About the AI-Powered Font Search Feature
In addition to the standard "Search for Fonts" function, Morisawa Fonts has developed and is offering an AI-powered search function as a beta version. The new feature, "Search by Atmosphere," suggests fonts to customers that are close to their desired image based on words and atmosphere. The existing feature, "Search by Image" (https://fontsjourney.morisawafonts.com/img-match/), allows users to perform a similar search by uploading an image to find fonts used in it. By using both features according to their purpose, users can search for fonts more intuitively and efficiently.
Morisawa will continue to strive for service improvement and enhancement, utilizing AI technology, with the aim of improving customer convenience and providing new value.
AI-Powered Font Search Feature
Release Date
July 7, 2026 (Tue)
Target Product
Morisawa Fonts *As this is a beta version, specifications may change without prior notice. Please be aware of this in advance.
Usage Conditions
"Search by Atmosphere" can be used by anyone, regardless of whether they have a Morisawa Fonts contract. Customers with a paid plan can activate the suggested fonts directly, allowing for a smooth transition from font selection to usage.
About Morisawa Fonts
Morisawa Fonts is a cloud-based font subscription service. It flexibly provides the font environment necessary for various creative styles, including graphic design, UI/UX for websites and products, and motion graphics for video and film. The service is also continuously updated with features to meet enterprise requirements based on business scale, supporting efficient workflows. Furthermore, it is expanding its support for cross-border global creative work by selling in Singapore in addition to Japan.
Click here for the Morisawa Fonts service site
https://morisawafonts.com/
●For inquiries regarding this matter, click here
https://support.morisawafonts.com/hc/ja/requests/new
FACT BOX
- Source: PR TIMES
- Category: 新機能リリース
- Organizations: Morisawa Fonts