What was the background for Sunshine City's adoption of Kuchikomi.com?

It was difficult to manage store information scattered across multiple platforms, and it took time to respond to changes in business hours.

What were the specific results of the adoption?

The number of interactions on the map increased by more than 1.5 times compared to before the adoption, achieving an increase in named searches and expanded display opportunities for purpose-specific keywords.

What are the features of Kuchikomi.com?

It is a one-stop platform for store customer acquisition, providing features such as centralized management of store information across 32 domestic and international sites, analysis of reviews, and AI-supported reply functions.

What was the deciding factor for the adoption?

We felt that they not only provide the tool but also design and accompany the process to achieve results.

When did Sunshine City open?

Sunshine City opened in 1978 and will celebrate its 50th anniversary in 2028.

Sunshine City Increases Interactions by Over 1.5x Through MEO Strategy Using Kutikomi Com

Published May 25, 2026 10:00 PM ・ Updated Jun 14, 2026 8:06 AM ・ 4 min read ・ Source: PR TIMES

Sunshine City has implemented the store attraction platform 'Kutikomi Com' to unify its store information management. By utilizing AI and data analysis, the company successfully visualized user behavior on maps and increased interactions by over 1.5 times compared to pre-implementation levels.

mov Inc. (CEO: Makoto Watanabe, Head office: Shibuya, Tokyo) introduces a case study on how Sunshine City (President & CEO: Hidemi Waki, Head office: Toshima, Tokyo) utilized its store attraction platform 'Kutikomi Com' for its operations and marketing strategies.

Background of Implementation Since its opening in 1978, Sunshine City has delivered unique experiences to over 30 million visitors annually and will celebrate its 50th anniversary in 2028. At the time, operations for Google Business Profile (GBP) were limited to updating business hours. Managing information across multiple platforms individually was considered unrealistic. The deciding factor for choosing 'Kutikomi Com' was the feeling that the partner would not only provide a tool but also design and accompany the client in achieving results.

Comments from Staff Tsuyoshi Kurihara, Expert, Communication Department 'Since we started using Kutikomi Com, I have re-realized how many people find Sunshine City through maps. We can now see user behavior on maps in numbers and confirm what they are reacting to. The increase in opportunities to be found on maps acts as an effective entry point for visitors.'

Hirotaka Tamashima, Sub-leader, Communication Department 'The number of branded searches has grown, and display opportunities for specific keywords like "Ikebukuro children" or "Ikebukuro family" have increased. Interactions have increased by over 1.5 times compared to before implementation, and the previous frustration of not seeing the effects of measures has been resolved. This result is thanks to the concrete advice from our customer success team.'

Details can be found in the interview article: → https://kutikomi.com/case/commercialfacility/sunshinecity/

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Source: PR TIMES
Category: News

Sunshine City Increases Interactions by Over 1.5x Through MEO Strategy Using Kutikomi Com

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