New Value Frontier Inc. (Head Office: Hiroo, Shibuya-ku, Tokyo; Representative Director: Koichiro Takamiya), which supports marketing and customer acquisition for wedding venues nationwide, including hotels and wedding halls, will launch "Shunsatsu AI," an AI material production service specialized for lodging facilities, on July 1, 2026 (Wed.). This service combines cutting-edge generative AI technology with the customer acquisition know-how cultivated by our company.

This innovative service can produce multiple visual assets that maximize a facility's appeal at an overwhelmingly low cost and high speed (as fast as 30 seconds), overturning the conventional wisdom of the hotel industry with its "no photographer needed" and "no interruption of room occupancy" approach. We aim to eliminate the "photo gap" that plagues hotels and ryokans nationwide, who suffer from budget and effort constraints, as well as labor and know-how shortages, thereby contributing to the resolution of lost opportunities.

This service is positioned as the second offering in the new business ventures our company is launching. We will continue to introduce new services and products on a regular basis.

Background of Development: Breaking Through the Status Quo Where Wonderful Accommodations Are Buried Due to "Photo Barriers" and "Resource Shortages"

When travelers and business people choose accommodation, "photos (visuals)" of the exterior and rooms are the most crucial element in deciding to book. However, currently, many lodging facilities find it difficult to update their photos due to the following serious issues, leading to lost opportunities due to a "photo gap" compared to competing hotels:

- Inability to secure high photography costs (cost barrier)

- Having to stop sales of valuable guest rooms for photography, resulting in lost revenue (lost opportunity)

- Severe labor shortages mean there are simply no resources available for planning and arranging photography (resource barrier)

- Difficulty in adopting the latest marketing methods due to the aging of owners and delays in generational succession (know-how barrier)

"It's a great inn, cheap and wonderful, but the photos are old and don't convey its charm, so it doesn't get booked. As a result, travelers miss the opportunity to encounter the inn's real appeal." Our company, a "marketing professional group" that has increased customer acquisition for numerous venues from major cities to rural areas, has developed "Shunsatsu AI" using cutting-edge generative AI technology to solve these real pain points of the industry.

"4 Overwhelming Values" Brought by "Shunsatsu AI"

1. "Overwhelmingly Low Cost" with No Photographer or Room Decor Items Needed

By eliminating the need for on-site visits, photographer arrangements, and prop preparation, we have achieved dramatic cost reductions compared to traditional on-site photography. Facilities that have given up on material updates due to cost or effort barriers can easily adopt this service.

2. "No Interruption of Room Occupancy" for Photography

There is no need to take a room out of service for photography as before. New visuals can be produced without losing a single sales opportunity. This specification is also ideal for highly occupied business hotels and city hotels in urban areas.

3. As Fast as 30 Seconds! "Verification of Dozens of Material Patterns" While Selling

Utilizing cutting-edge generative AI, high-quality visuals can be produced in as little as 30 seconds. Dozens of patterns of spaces tailored to target demographics (business, couples, families, etc.) and seasons (spring, summer, autumn, winter) can be instantly prepared at any time, making it easy to conduct effectiveness verification (A/B testing) to see which ones are effective for customer acquisition.

4. Pursuit of "Selling Visuals" Possible Only with "Marketing Pros" New Value Frontier

This is not just a tool for creating beautiful images. Based on our company's marketing capabilities, which have boosted customer acquisition for venues nationwide, we pursue "materials that customers are currently seeking" and provide creative content that reliably leads to bookings.

The Future We Aim For: Eliminating the Photo Gap and Bringing Vibrancy to All Accommodations

By making it easy to change materials at any time and providing optimal spaces tailored to seasons and customer segments through visuals, we will restore vitality to hotels and ryokans nationwide. Furthermore, we do not intend to stop at "material production" with this service. In the future, we are also considering comprehensive DX support tailored to lodging facilities, encompassing everything from material provision to OTA (Online Travel Agent) management and operational optimization.

By eliminating barriers of budget, effort, labor shortages, and know-how, we will realize a sustainable future where wonderful accommodations are justly recognized and bustling, and regional communities develop through the economic effects generated from them, using the power of creativity and marketing.

Comments from Person in Charge: Koki Kinmasu, Director, AI Promotion Division

"The better the inn, the more it actually suffers from photo barriers." We developed this service with the desire to solve this real pain point in the field by combining the marketing expertise cultivated in the bridal and hotel industries with cutting-edge AI technology. Through "Shunsatsu AI," we will help restore vibrancy to inns nationwide.

Company Overview

Company Name: New Value Frontier Inc.

Location: Hiroo Office Building 11F, 1-3-18 Hiroo, Shibuya-ku, Tokyo

Representative: Koichiro Takamiya, Representative Director

Business Activities: Consulting for the bridal industry, web advertising/marketing, hotel and ryokan operations

URL: http://www.newvaluefrontier.co.jp/

[Contact Information for This Matter]

New Value Frontier Inc. AI Promotion Division

TEL: 03-5791-7301

MAIL: [email protected]

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  • Source: PR TIMES
  • Category: サービス開始