What do consumers worry about when choosing an antique buyer?

Items like old tea bowls or scrolls stored in warehouses often raise questions like 'Where should I sell this?' and 'How much is it worth?' when owners consider letting them go.

NEXER Inc., in collaboration with Eijyudou, an antique appraisal specialist, conducted a survey among 500 men and women across Japan regarding their experiences and criteria for choosing antique buyers.

### Survey Overview - Methodology: Online questionnaire - Period: April 30 – May 7, 2026 - Valid Responses: 500 samples

### Key Findings - **Selling Experience:** Only 13.6% of respondents have ever sold antiques or art, suggesting high hurdles for entry. - **Consultation Preferences:** 'Recycle shops' were the top choice at 36.8%, followed closely by 'specialist antique stores' at 33.8%. 'On-site buyers' accounted for 14.7%. - **Selection Criteria:** 'High purchase price' was the most important factor for 47.1%. Reliability factors such as 'having a physical store' (14.7%) and 'politeness of appraisal' (11.8%) also garnered support. - **Causes of Distrust:** Approximately 70% of experienced sellers reported feeling uneasy or distrustful towards buyers. The top reason was 'not knowing if the offered price is appropriate.'

Due to the inherent difficulty in valuing antiques, consumers seek not just high prices but also sincerity, expert knowledge, and detailed explanations as conditions for a trustworthy buyer.

FACT BOX

  • Source: PR TIMES
  • Category: Survey