Nichifutsu Co., Ltd. (Headquarters: Chuo-ku, Kobe, Hyogo; Representative: Michel Tsutsui; https://www.nichifutsu.co.jp/), which has been introducing French culinary culture to Japan for over 50 years under the theme of "Esprit Français," launched a new product, "Purée Rhubarbe Rouge," from Le Verger Boiron on Monday, June 29, 2026.

This product is a 100% fruit purée made from Frambozen Rood rhubarb, a variety known for its vibrant red stems resembling raspberries. Sourced from Poland and France, the purée contains no artificial colors, preservatives, or additives, preserving the rhubarb’s natural color and authentic flavor.

▲Frambozen Rood (Frambozen Rood)　　　　　　　▲Purée Rhubarbe Rouge

The appeal of Rhubarbe Rouge purée lies in its warm coral-pink hue and its distinctive taste, difficult to replicate with other fruits. It offers a refreshing acidity complemented by subtle bitterness, astringency, and a faint hint of saltiness, adding depth and a memorable accent to desserts.

It pairs well with fruits such as strawberries, apricots, figs, cassis, pomme verte, and lime, and is suitable for a wide range of applications including mousses, jellies, sorbets, and baked goods. Its natural color and unique flavor support pastry chefs and culinary professionals in developing innovative new menus.

Boiron’s official LINE channel features detailed product information and exclusive recipes developed by Boiron’s in-house chefs.

These professional-focused recipes are designed to inspire menu development and creative flavor expression.

▼ Product Information & Recipes

Boiron Official LINE

https://lin.ee/9zhulp5

❑ Product Overview

Product Name: Purée Rhubarbe Rouge Variety: Frambozen Rood (Frambozen Rood) Origin: Poland, France Characteristics: Warm coral-pink natural color, refreshing acidity, subtle bitterness and astringency, faint saltiness, fibrous texture Recommended Uses: Mousses, jellies, sorbets, baked goods, etc. Complementary Ingredients: Strawberries, apricots, figs, cassis, pomme verte, lime, etc. Notes: No additives used

Catalog Download Here

【Manufacturer Overview】

Brand Name: Le Verger Boiron

Founded: 1942 A family-owned business established in France in 1942. Specializes in premium frozen fruit purées for professional chefs, pastry chefs, and bartenders worldwide.

Leveraging proprietary expertise from sourcing to production, the brand delivers fruit solutions that preserve the authentic taste and color of fruits. It supports culinary creativity across desserts, confectionery, beverages, and savory dishes.

In 2019, the company introduced "Fruitology®," a tool designed to assist chefs in recipe development. Its products are now sold in over 80 countries.

【Company Overview】

Company Name: Nichifutsu Co., Ltd. Headquarters: 5-2-7 Mikage-dori, Chuo-ku, Kobe, Hyogo

Representative Director: Michel Tsutsui

Business Activities: (1) Import and sale of bakery and confectionery ingredients and equipment (2) Import and sale of wine and wine cellars (3) Manufacturing of chocolate confectionery (4) Export of Japanese products (5) Import and sale of other food products

Established: August 1, 1969

Website: https://www.nichifutsu.co.jp/

FACT BOX

  • Source: PR TIMES
  • Category: New Product