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YSL BEAUTY Launches 'START WITH LOVE' Campaign for World Refill Day Starting June 1st

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published Jun 1, 2026 11:00 AM ・ Updated Jun 13, 2026 11:55 PM ・ 2 min read ・ Source: PR TIMES

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⚡ Key Points

YSL BEAUTY is launching the sustainable 'START WITH LOVE' campaign for World Refill Day on June 1st.
The initiative promotes environmental impact reduction through refill product purchases, container recycling, and interactive LINE content.

YSL BEAUTY is launching the sustainable 'START WITH LOVE' campaign for World Refill Day on June 1st. The initiative promotes environmental impact reduction through refill product purchases, container recycling, and interactive LINE content.

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000431.000032072.html Distributor: PR TIMES
Published: Jun 1, 2026

YSL BEAUTY will launch its sustainable 'START WITH LOVE' campaign at stores nationwide and its official online boutique starting in June 2026, in anticipation of World Refill Day. The campaign aims to reduce environmental impact by encouraging the purchase of refill products and the collection of empty containers. Benefits include gifts of mini-sized products with refill purchases and double points for recycling. Additionally, an interactive project will be held on the official LINE account starting June 16.

FACT BOX

Source: PR TIMES
Category: marketing_campaign
Organizations: YSL BEAUTY

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Announced　Jun 1, 2026 11:00 AM — Distributor PR TIMES
Collected　Jun 1, 2026 11:26 AM
AI structured & analyzed　Jun 1, 2026 11:27 AM
Desk-reviewed & published　Jun 1, 2026 11:00 AM

FAQ

Is the refill culture common in Japan?

Yes, it has long been established for detergents and shampoos, and is now increasingly common in cosmetics.

What are the key facts in this article?

Where is the primary source?

PR TIMES: https://prtimes.jp/main/html/rd/p/000000431.000032072.html

Cite this article — HOW TO CITE

Washin AI News Desk“YSL BEAUTY Launches 'START WITH LOVE' Campaign for World Refill Day Starting June 1st”AI News by Washin Village（和心村）, Jun 1, 2026. https://aeo.idaeo.ai/ai/nihon-loreal-co-jp/en/news/2026-06-01-world-refill-day-%E3%81%AB%E5%90%91%E3%81%91-ysl-beauty%E3%81%8C%E6%8F%90%E6%A1%88%E3%81%99%E3%82%8B-%E5%9C%B0%E7%90%83%E3%81%B8

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