When will these new products be available?

The new products are scheduled to be launched at the end of May 2026.

What are the main ingredients and benefits of 'Mushroom Chips for You'?

The main ingredient is domestic mushrooms (Eringi, Maitake, Buna Shimeji, and Hanabiratake). One bag provides 2 days' worth of Vitamin D, essential for immune care, and is equivalent to consuming 100g of fresh mushrooms.

What are the main ingredients and benefits of 'Chicken Breast Chips for You'?

The main ingredient is domestic chicken breast. These are non-fried chips that provide approximately 10g of protein per bag, which is essential for maintaining health and body shape.

What is the manufacturing process for these chips?

The chips are made with 100% domestic ingredients and are manufactured in-house. They use a proprietary 'Flavor Roasting Method' with a unique 'Clam-Baking Machine' for hand-baking, resulting in a non-fried, crispy texture that condenses the ingredients' natural flavors.

To Health-Conscious You: Launching Two New Products, 'Mushroom Chips for You' and 'Chicken Breast Chips for You'!

Q: What are the new products being launched by Matsuya Co., Ltd.?

Matsuya Co., Ltd. is launching two new products: 'Mushroom Chips for You' and 'Chicken Breast Chips for You'.

Published Mar 31, 2026 1:40 AM ・ Updated Jun 2, 2026 1:01 PM ・ 4 min read ・ Source: PR TIMES

Matsuya Co., Ltd. will launch two types of healthy chips for adults, made with domestic ingredients and non-fried, at the end of May 2026.

▼Following the highly popular Baby Chips series, with surreal packaging

Matsuya Co., Ltd. (Headquarters/Factory: Niigata City, Niigata Prefecture, President: Yoichi Matsuno) will launch two new adult-oriented chip products, in addition to the 'Yachai Chips' for infants and toddlers, which have surpassed 2 million cumulative units sold.

Scheduled Launch Date: End of May 2026

Product Overview Lineup 'Mushroom Chips for You' (Chips containing mushrooms) _Made with domestic 'mushrooms' as the main ingredient, providing 2 days' worth of Vitamin D, essential for immune care_ Uses domestic mushrooms such as 'Eringi, Maitake, and Buna Shimeji', as well as 'Hanabiratake', which is rich in Vitamin D. One bag (20g) allows you to easily and deliciously consume 100g of fresh mushrooms. 'Chicken Breast Chips for You' (Chips containing chicken breast) _Made with domestic 'chicken breast' as the main ingredient, providing a solid supply of protein essential for maintaining health_ These are low-fat, non-fried chips, meticulously hand-baked instead of deep-fried. One bag (20g) provides approximately 10g of protein, making it a delicious way to support body shape and health maintenance.

Commitment All ingredients are carefully selected domestic materials, manufactured consistently from raw material processing to finishing at our own factory. Uses the proprietary 'Flavor Roasting Method' with our unique 'Clam-Baking Machine' to condense the natural flavors of the ingredients. Non-fried for gentleness on the body, with a characteristic crispy texture.

Shelf Life 1.5 years

Contents 20g

Sales Information Scheduled to be sold at drugstores, malls nationwide, and our own e-commerce site. *EC Site: Rakuten Ichiba https://www.rakuten.co.jp/niigata-matuya/

Inquiries Matsuya Co., Ltd. Planning and Sales Department, Fujiyama e-mail: [email protected] Tel: 025-387-3325 / Fax: 025-388-7413

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Source: PR TIMES
Category: News

To Health-Conscious You: Launching Two New Products, 'Mushroom Chips for You' and 'Chicken Breast Chips for You'!

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