Top Athletes Embodying Hokkaido's Charm Appointed as Official Ambassadors for TNOC hokkaido

TNOC hokkaido, a lifestyle brand operated by North One Co., Ltd. (Chitose City, Hokkaido / President Hiroyuki Maehara), has decided to appoint Jiei Halliday of the Red Eagles Hokkaido ice hockey team and Sayaka Yoshimura of the Fortius women's curling team—top athletes active based in Hokkaido—as official ambassadors.

This initiative aims to embody TNOC hokkaido's worldview, themed 'High-quality travel and living in Hokkaido,' through the field of sports and broadcast it domestically and internationally.

About TNOC hokkaido TNOC hokkaido is a lifestyle brand themed on high-quality travel and living in Hokkaido. It offers simple, tasteful apparel and miscellaneous goods, primarily available at its flagship store 'TNOC THE STORE SAPPORO T4' at Tanukikoji 4-chome and resort hotels in Hokkaido. A portion of the sales is donated to activities that protect Hokkaido's nature.

### Jiei Halliday Comment 'I am honored to continue being appointed as an ambassador. As an athlete playing in Hokkaido, I want to convey the goodness of Hokkaido not only in competition but also in everyday life.'

PROFILE An ice hockey player belonging to the Red Eagles Hokkaido of the Asia League Ice Hockey. Born in Utsunomiya City, Tochigi Prefecture, his position is defense. After graduating from Waseda University, he has been playing for the Red Eagles Hokkaido since 2019 and has participated in international tournaments representing Japan. He is a top athlete continuing to challenge the world from Hokkaido.

### Sayaka Yoshimura Comment 'As someone active in Hokkaido, this bran... (text cut off)'