Nudge Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Takashi Okita) has partnered with Mar-KPT Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director: Kota Sasaki) to launch the "Hercules Kingdom Card," a specialty credit card for Hercules beetle enthusiasts, on the next-generation credit card "Nudge" (hereinafter referred to as "Nudge Card") starting July 8, 2026.

This card allows users to support "Hercules Kingdom" through their daily purchases. Depending on card usage, users can enjoy exclusive benefits and original design cards offered by "Hercules Kingdom."

Customers can choose between two international brands: JCB and Visa. It is also possible to issue multiple cards with different designs while keeping the same card number.

To the Service Site

Mechanism of Support

Nudge Card partners with over 150 artists, sports teams, local governments, and more to issue a wide variety of credit cards. When this card is used, a portion of the payment processing fee, which is normally returned as points, is returned to the partner (club). This allows users to experience a new way of "supporting their favorites" through their daily "payments."

About "Exclusive Benefits" Based on Card Usage

By joining the "Hercules Kingdom" club through the Nudge Card app and using this card, users will receive exclusive benefits based on their usage. For details on the benefits, please visit the service page.

【Benefits】

Insect Lottery with No Losers

1st Prize: Adult Hercules Beetle (Large)

2nd Prize: Hercules Beetle Larva

3rd Prize: ¥500 Off Coupon

Original Card Design

By joining the "Hercules Kingdom" club, you can issue a club-exclusive original design card.

Furthermore, the card is a numberless specification with no card number printed on it, providing peace of mind not only in terms of design but also security. Additionally, those who issue an original design card will receive a "preservation card" that can be kept as a collectible, allowing you to keep it as a favorite item in addition to its credit card functions.

About Hercules Kingdom

"Hercules Kingdom ®" is a specialty store for the Hercules beetle, famous as the world's largest rhinoceros beetle. Through breeding thousands of Hercules beetles annually in its own breeding facilities, it provides employment opportunities for individuals facing employment difficulties. The raised beetles are also used as return gifts for local tax donations to municipalities, and the company is working to solve regional issues through the breeding and sale of Hercules beetles.

Related Links

Herkules Kingdom ® (Sales Site): https://store.hercules-kingdom.com/

Breeding Information Site: https://mar-kpt.co.jp/beetle/

Mar-KPT Co., Ltd.: https://mar-kpt.co.jp/

Issuance Overview

Item

Details

International Brand

JCB/Visa

Annual Fee

Free

Card Design

・Hercules Kingdom Club Original Design

・Nudge Original Design (Choose from 25 color collections, art collections, etc.)

Issuance Fee

¥3,000 (tax included)

*Color collections can be issued for free for the first card upon new registration.

Specifications

・Numberless

・Contactless Payment Compatible

・Introduced fraud detection systems including EMV 3-D Secure

Repayment Methods

Repayment methods can be selected and combined from the following two options:

・Repay any amount at any time

・Consolidated payment once a month (automatic bank withdrawal)

Issuance Method

1. Download the Nudge app and apply within the app

2. Select the "Hercules Kingdom" club on the club selection screen

3. Select the card design

4. After passing the screening, use the card to shop and get benefits!

Nudge Card App QR Code

Service Features

The Nudge Card is designed to be safe and secure for first-time credit card users.

Minimal Application Information Applications are completed with minimal information. No seals, bank account, or employer information is required.

Two Repayment Methods to Choose From 1 Pay in a lump sum each month 2 Pay as you go. These can be switched according to your lifestyle.

Gradually Expanding Credit Limit For first-time credit card users, the credit limit starts small and is gradually increased based on repayment history.

Instant Payment Notifications & One-Tap Compensation Application Immediately after a transaction, the merchant name and amount are notified to the app. If fraudulent use is suspected, you can contact us and apply for compensation with one tap.

Self-Control with Spending Limits and Expense Management You can set your own monthly spending limit, and expenses are automatically graphed by linking to receipt images. Management by category is also easy.

Safely Expand Your Available Credit By depositing your own funds in advance, you can flexibly increase your available credit.

About Repayment Methods

Nudge Card offers two repayment methods that can be selected and combined:

Repay Any Amount at Any Time

Repayments can be made at any time via Seven Bank ATM or bank transfer. It is recommended to repay the full amount by the end of the following month after the usage amount has been finalized.

Consolidated Monthly Payment

Once a month, on a designated date, the full amount of your usage will be automatically debited from your registered bank account. This is also known as "Monthly Clear" and is similar to the payment method of general credit cards.

For details, please see the article below.

What are the Features of Nudge Card's Repayment Methods? https://nudge.cards/magazine/posts/how-to-repay-your-nudge-card

Environmental Initiatives

TOPPAN EDGE INC., which is entrusted with the manufacturing and issuance of the cards, has achieved carbon neutrality in these processes in compliance with the international standard "ISO 14068-1:2023." TOPPAN EDGE INC. is the first company in the world to comply with "ISO 14068-1:2023" for the manufacturing and issuance of credit cards. (According to BSI Group Japan)

About Nudge Co., Ltd.

Nudge was founded in 2020 with the mission to "Create future financial experiences through the actions of each individual." Leveraging its strength in the cloud-native credit card service platform "Nudge Platform," it operates the next-generation credit card "Nudge" as one of Japan's few "certified comprehensive credit purchase brokers." Since its founding, the company has practiced "Work from anywhere," valuing an organizational culture that respects individual values while working to create future financial experiences.

Company Profile

Date of Establishment: February 12, 2020

Representative: Takashi Okita, Representative Director

Location: Otemachi Building 4F, FINOLAB, 1-6-1 Otemachi, Chiyoda-ku, Tokyo

Capital: Approximately ¥6.5 billion (including capital reserve, etc.)

Related Links

Corporate Site: https://nudge.works/

Recruitment Information: https://nudge.works/talents

Official Note: https://note.com/nudgecard

FACT BOX

  • Source: PR TIMES
  • Category: New Service