Odakyu Department Store Co., Ltd. will partner with EcoRing, a reuse service provider, to implement the 'Odakyu Re:value' initiative for collecting and recycling unwanted clothing year-round starting June 3, 2026. This initiative was previously held for a limited time at the Machida store from September to December 2025. Due to high customer participation, the store decided to make it a permanent program starting in June, which is 'Environment Month.' By making it a year-round program, the store aims to create an environment where more customers can participate daily and deepen ties with the local community during the store's 50th anniversary year. From June 3, 2026, to June 1, 2027, a collection box will be placed at the Machida store. Customers who bring in unwanted clothing or fashion accessories will receive a 300-yen shopping coupon valid at the Machida store.

FACT BOX

  • Source: PR TIMES
  • Category: CSR/Sustainability