Nihon Hyogen Gijutsu Kenkyujo Co., Ltd. (Head office: Osaka City, Osaka Prefecture, formerly Oekaki Movie Co., Ltd.) is pleased to formally announce the completion of its new management structure, two months after its company name change due to the expansion of its business domain.

Concurrently, Tadashi Hamagami has been appointed as the new Representative Director and President. Former Representative Director and President, Nobuaki Haku, has assumed the role of Chairman of the Board, aiming to strengthen the management foundation and further expand the business that connects creators with businesses.

Background of Company Name Change and President Succession

Until now, our company has achieved solid results by contributing to solving various customer challenges, promoting, and branding to convey corporate appeal, centered on our unique method, "Oekaki Movie(R)". "Oekaki Creators(R)" certified by the International Jibun Story Association continue to provide excellent value daily in the business field.

Witnessing their proven track record and high potential, we strongly felt the desire to "create more opportunities for creators to showcase their diverse talents."

Therefore, while leveraging the excellent foundation of "Oekaki Movie(R)", our company will significantly expand its creative business field to "general expression technology." We aim to create an environment where creators can fully demonstrate their diversity without being confined to specific expression methods, and by strongly matching their talents with companies that need them, we will expand our service offerings and realize new value creation.

Against this background, at this timing when the company's value proposition is greatly expanding, we changed our company name to "Nihon Hyogen Gijutsu Kenkyujo Co., Ltd." and refreshed our management structure.

The Vision Behind the New Company Name "Nihon Hyogen Gijutsu Kenkyujo"

The new company name embodies a strong commitment to continuously "research" expression technology in line with changing times, and to be an "institute" that creates new value for society by combining creator talent with corporate challenges.

Comment from New Representative Director and President, Tadashi Hamagami

I am Tadashi Hamagami, and I have been appointed as the Representative Director and President of Nihon Hyogen Gijutsu Kenkyujo Co., Ltd.

Currently, there are deep-rooted challenges in the environment surrounding creators. Fundamentally, creators tend to be in a weak position in the business structure, and there has long been a harsh reality where their dedicated works and cultivated skills are "bought out" at low prices. Recently, with the advent of AI technology, this trend has become even more pronounced. However, the techniques and sensibilities that creators have accumulated daily should inherently have much greater value.

Our goal is to change this "current situation where creators are bought out" and to make a strong impact on creator culture. Our mission is to foster high-level creators who possess both "marketing and branding knowledge" to achieve business objectives and "creative quality," and to match them with companies that truly need their power. By doing so, we aim to create a "virtuous cycle" where the quality of creators further improves and is returned as business results.

To achieve this, our company will thoroughly deepen its research into "marketing and branding" and "storytelling in creative," which benefit both creators and business owners.

What we offer is not merely material creation for web marketing. It is "expression technology" that reliably produces results. We will fully assist as a bridge connecting truly valuable creators with businesses.

Biography of New Representative Director and President

Tadashi Hamagami

Born December 27, 1983. After working as a sports trainer, he opened a chiropractic clinic. Leveraging the practical marketing and advertising operation know-how gained from attracting customers and managing his own clinic, he established and managed an advertising agency. Subsequently, he joined Aqua Field Co., Ltd. as Public Relations Manager and was appointed as an executive. In 2026, he was appointed Representative Director and President of Nihon Hyogen Gijutsu Kenkyujo Co., Ltd. He leads business development that combines on-site business construction with creative.

※ Regarding the spelling of the name

To prevent garbling in the system, the character "浜" is used in this release. The correct character is the old kanji for "浜" (generally explained as "mayuhama").

Role of Nobuaki Haku (Former Representative Director and President) in the New Structure

Nobuaki Haku, the former president who has now assumed the role of Chairman of the Board, will continue to serve concurrently as Representative Director of "Aqua Field Co., Ltd." and Representative Director of the "International Jibun Story Association." Moving forward, under the powerful mission of "impacting creator culture," he will comprehensively oversee these three organizations to create synergy across the group and further expand the framework for creator support.

New Company Name and Trade Name

Japanese Company Name: Nihon Hyogen Gijutsu Kenkyujo Co., Ltd. (formerly Oekaki Movie Co., Ltd.)

Change Date: February 1, 2026

※ There will be no change in location or telephone number. The legal entity of the company, which is the contracting party, will remain the same after the name change. Contracts concluded under the name "Oekaki Movie Co., Ltd." will remain valid after the name change.

【Company Overview】

Company Name: Nihon Hyogen Gijutsu Kenkyujo Co., Ltd.

Location: Osaka International Building 3F, 2-3-13 Azuchi-machi, Chuo-ku, Osaka City, Osaka 541-0052

Representative: Tadashi Hamagami, Representative Director and President

Established: May 17, 2021

Capital: 1 million JPY

Business Activities: ・Research and development of expression technology (creative) and storytelling

・Training and education business for high-level creators

・Matching creators with companies

・Production business

・Creative production (video, design, etc.) to solve business challenges

・Marketing strategy planning and various consulting services

URL: https://oekaki-movie.co.jp/

※ "Oekaki Movie(R)" and "Oekaki Creator(R)" are registered trademarks of Aqua Field Co., Ltd.

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  • Source: PR TIMES
  • Category: News