Tired of Receiving Likes from Users Without Profile Photos? AI-Powered Dating App 'Yoitoki' Introduces Auto-Rejection of Likes from Users Without Photos

OLA PARTY JAPAN Co., Ltd. (Headquarters: Minato-ku, Tokyo), operator of the next-generation dating and marriage support app 'Yoitoki (Yoitoki)', which offers AI technology and sincere values-based matching, is enhancing its safety measures focused on identity verification, AI risk detection, and screenshot prevention to improve safety and reliability in online dating. This announcement introduces a new feature that automatically rejects likes from users who have not set a profile photo and encourages photo registration.

Social Context: 'Passive Registration' Without Profile Photos Harms the Experience of Sincere Users

As the use of dating apps becomes more commonplace, the presence of users who register without completing their profiles—such as those who think, 'I'll just sign up for now' or 'I'm not ready yet, but I want to see what's out there'—is increasingly affecting the overall community experience.

A survey conducted by photojoy targeting 2,000 users (1,000 men and 1,000 women) found that nearly 80% of users either do not view profiles or send likes if no face photo is present, indicating that the absence of a photo can reduce like rates by 50–20%. Furthermore, about 95% of dating app registrants do upload profile photos, revealing that users without photos are actually in the minority.

Additionally, a 2025 survey by Coleck Holdings Inc. of 291 dating app users found that 'photos' ranked first as the most important factor when selecting a match, nearly tied with 'self-introduction text.' Photos not only shape first impressions but also serve as a signal of whether a person is 'genuinely active' on the platform.

Sending likes to others without setting a profile photo may give the impression of 'uncertainty about meeting in person' or 'lack of seriousness.' For users sincerely engaged in dating or marriage-seeking activities, responding to such likes can consume time and energy, potentially contributing to 'dating fatigue.'

Yoitoki's Response: A Design Where Likes from Users Without Photos Don't Go Through

To address this issue at the community design level, Yoitoki has introduced a new feature that automatically rejects likes from users who have not set a profile photo and encourages photo registration.

If a user attempts to send a like without a profile photo, the app automatically blocks the action and guides them to upload a photo. On the receiving end, users will never receive likes from those without photos, eliminating the need to check who sent them.

This design does not aim to exclude users without photos. Instead, it reflects the platform's philosophy: users should participate in the dating space only after they can properly present themselves to others by uploading a photo. Users who set photos will gain higher visibility as potential matches and enjoy smoother access to dating opportunities.

The Cycle of Sincerity Created by Photo Registration

By introducing the simple step of 'setting a photo before sending a like,' a natural shift occurs within the Yoitoki community. The act of approaching others only after uploading a photo itself becomes a signal that the user is acting with the intention of 'wanting to meet this person.'

This is integrated with AI Mio's profile optimization support. Even if users have photos but are unsure 'which one to choose' or 'whether their photo matches their self-introduction,' AI Mio provides specific advice to enhance the overall quality of their profile.

Yoitoki aims to create an environment where users sincerely seeking connections can easily find others with the same mindset—achieving this through thoughtful feature design.

Outlook

As dating apps become established as dating infrastructure, Yoitoki believes that platform quality is determined not by user numbers but by the sincerity of the community. From encouraging photo registration at the entry point to values-based matching, conversation support, and identity verification, Yoitoki will continue to carefully design every step of the dating journey to build a safe and trustworthy environment.

About Yoitoki

Yoitoki is a next-generation dating and marriage support app that combines AI technology with sincere values-based matching. Through Kokoro Musubi AI for values matching, AI conversation support, pre-date values and compatibility checks, identity verification, and privacy-focused design, Yoitoki supports working adults seeking serious relationships.

Amid growing interest in new forms of AI-powered dating, Yoitoki has become a rapidly growing AI-driven matchmaking platform used by many. Beyond basic criteria, it emphasizes alignment in values such as 'empathy, responsibility, respect, understanding, and trust,' supporting the creation of sincere, future-oriented relationships.

For users seeking serious, long-term relationships—not casual dating—Yoitoki uses AI to seamlessly connect profile creation, messaging, and first meetings, providing a safe environment to build meaningful relationships.

Moving forward, Yoitoki will continue to leverage AI technology to create an environment where each individual can pursue dating and marriage at their own pace.

[Official Website] https://yoitoki.jp

[Supported Languages] Japanese, English, Traditional Chinese, Simplified Chinese, Korean, Vietnamese

[Development and Operation] OLA PARTY JAPAN Co., Ltd.

[Main Features] Kokoro Musubi AI | AI Conversation Support | Values Matching | Pre-Date Values Check | Multilingual Communication | Identity Verification | Privacy-Focused Design