GENSEN HOLDINGS Co., Ltd. (Headquarters: Chuo-ku, Tokyo, Representative Director: Shunsuke Kawasaki), which operates 75 hot spring hotels, inns, and theme parks nationwide, is holding a special event at its hot spring inn "Oedo Onsen Monogatari Aizu" in the Aizu area of Fukushima Prefecture. From Sunday, July 19 to Sunday, August 23, during the summer vacation period, guests can experience painting "Akabeko," a traditional Aizu folk toy.

"Akabeko" is a representative folk craft of the Aizu region, long cherished as a lucky charm for warding off evil and disease. In recent years, its charming appearance has garnered renewed attention on social media and among younger generations.

We planned the "Akabeko Painting Experience," which can be easily enjoyed within the inn, with the desire to offer families and groups staying with us during summer vacation not only hot springs and delicious meals, but also a special experience to connect with Aizu's history and culture.

Oedo Onsen Monogatari Aizu (Aizu-Wakamatsu City, Fukushima Prefecture)

Guests will freely draw patterns and write characters on a plain red Akabeko using paints and pens. You can recreate traditional designs or create a colorful, modern Akabeko with your own unique ideas. This is an activity that children and adults alike can lose track of time and become absorbed in. The completed Akabeko can be taken home as the result of a summer vacation research project or as a souvenir of your trip.

Event Period: Sunday, July 19, 2026 - Sunday, August 23, 2026

Event Hours: 3:00 PM - 9:00 PM

Price: 1,300 yen (tax included)

Duration: Approximately 30-45 minutes

Location: 1st Floor Lobby

Reservations are not required. Please feel free to speak to our staff when you wish to participate.

* Drying may take up to 2 hours after painting is completed.

* Please note that the number of Akabeko available for the painting experience is limited.

Facility Features and Summer Attractions

Oedo Onsen Monogatari Aizu (Aizu-Wakamatsu City, Fukushima Prefecture)

Enjoy beautiful skin-enhancing hot springs in a liberating atmosphere. A relaxing inn you'll want to visit frequently.

Enjoy Beautiful Skin Hot Springs with a Sense of Openness: You can leisurely enjoy the "beautiful skin hot springs," which have a moist feel on the skin, in an open-air bath where you can feel the natural breeze.

All-Weather "Kids' Play Area" (Free for overnight guests): A cool indoor kids' space equipped with various play equipment where children can play comfortably regardless of the weather, even on hot summer days. (Operates from 10:00 AM to 5:00 PM on Saturdays, Sundays, public holidays, and long vacation periods).

Buffet Featuring Summer Delights: From July 1 to August 31, a limited-time summer menu will be available, featuring colorful dishes such as stir-fried pork and summer vegetables with honey mustard sauce, and cold capellini with octopus and summer vegetables. Stamina-boosting and refreshing dishes like grilled eel sushi, deep-fried skewers, and refreshing ocean blue cake will be served.

【Oedo Onsen Monogatari Aizu】

Address: 77-1 Higashi-Kōgo, Kōshigō-aza, Kaminosaki, Aizu-Wakamatsu City, Fukushima Prefecture, 965-0062

Access: Approximately 7 minutes from Aizu-Wakamatsu IC on the Ban'etsu Expressway

Official Website: https://x.gd/Ix53q

【Company Profile】

Company Name: GENSEN HOLDINGS Co., Ltd.

Address: Ginza Kobiki Building 5F, 7-16-21 Ginza, Chuo-ku, Tokyo, 104-0061

Date of Establishment: December 5, 2017 (Founded November 2001)

Representative Director: Shunsuke Kawasaki

Business Activities: Operation of hot spring inns, hotels, bathing facilities, and theme parks nationwide.

(75 facilities nationwide as part of the Oedo Onsen Monogatari Group. As of July 2026)

URL: https://corporate.ooedoonsen.jp/

FACT BOX

  • Source: PR TIMES
  • Category: Event