'The memory of scent is the memory of being loved.' Pigeon Launches 'kaorigocochi,' a New Baby Massage Oil to Enrich Parent-Child Moments

Pigeon Corporation (Headquarters: Tokyo; President: Ryo Yano) is introducing 'kaorigocochi,' a new baby massage oil focused on fragrance, as a proposal to enrich the time spent on parent-child bonding. The product will be released on May 25, 2026, through the official Pigeon Online Shop, major e-commerce platforms, and Amazon.co.jp. Prior to the release, pre-orders will begin on May 21, 2026. During the pre-order period, customers can benefit from a 9% point boost on the official online shop and other promotional campaigns.

To commemorate the launch, Pigeon is also offering a limited-time full refund campaign exclusively on its official online shop for first-time users. Should the product not suit the user's skin or body, the full purchase price will be refunded if reported by June 20, 2026.

Baby massage is a vital opportunity for parent-child bonding. However, many parents find it challenging to secure such time in their busy lives. 'kaorigocochi' is formulated with a unique blend of naturally derived essential oils and ingredients inspired by the scent of a baby. The gentle fragrance wraps around parent-child interactions, leading to memorable moments.

By incorporating a pleasant fragrance into the time spent on baby massage, 'kaorigocochi' aims to provide more than just care—it strives to offer 'memorable time.' Since fragrance is deeply linked to memory, it can turn daily care into irreplaceable memories.

The development was born from the 'PFA (Pigeon Frontier Awards),' a project directly under the CEO that gathers innovative ideas from all employees. A cross-functional team pursued the potential of 'scent and skinship' to deepen parent-child bonds. The name 'kaorigocochi' reflects the wish that 'the scent will comfortably wrap the time spent together by parent and child.'

【Product Features】 1. Enriched with three types of plant-derived oils (jojoba seed oil, squalane, sunflower seed oil), offering a rich texture that reduces friction. 2. Combines natural essential oils (Lavender & Bergamot, Citrus & Green) with ingredients inspired by the scent of a baby. 3. Four-free formula: No parabens, alcohol, synthetic surfactants, or mineral oils. Dermatologically tested for skin irritation. 4. Multi-use oil, suitable for massage as well as mothers' hair and nail care.

【Product Overview】 ・Product Name: Baby Massage Oil kaorigocochi ・Scent: Lavender × Bergamot ・Price: Open Price ・Volume: 100mL ・Release Date: May 25, 2026